Global Augmented Reality and Virtual Reality Market: Emerging Trends, Major Key Players Qualcomm Technologies Inc and Google LLC

According to the report, The Global Augmented Reality and Virtual Reality Market was valued at $ 22.9 Billion in 2019 and is anticipated to grow at a CAGR of 48.2% from 2020 to 2027. The gaming industry is embracing augmented reality (AR) and virtual reality (VR) technology to provide customers with a more realistic gaming experience. This enables real-time interaction between the user and the gaming experience. The number of players is growing in tandem with the world's young population, resulting in increased competition in the gaming industry. Major industry players are implementing AR and VR into their games to stay competitive. The desire for AR and VR-enabled games has spurred the growth of the Augmented Reality and Virtual Reality markets.

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The latest research report published by Evolve Business Intelligence examines the impacts of numerous market aspects on the global AUGMENTED REALITY AND VIRTUAL REALITY industry including a look at the current market size and forecasts for key segments and regions, the driving forces behind the market, the probable effects from key trends, how all these will affect the business plan, SWOT analysis of critical sectors for each of the key competitors, customers and more! Providing valuable data about conglomerations that are most likely going to have an impact on this industry is essential to any company who plans to properly invest for next 5 years. These findings supplement our initial quantitative study in order to facilitate any new investments or planning traits against threats in existing sectors through a strategic business plan.

Impact of COVID-19

The on-going COVID-19 pandemic has had a significant impact on the industry. Several financial impacts and disruptions have been felt over a long period of time. Our research has interviewed numerous delegates from this industry, across geographical markets to collect information that is helpful for addressing potential challenges the COVID-19 pandemic may cause going forward.
In terms of COVID 19 impact, the Augmented Reality and Virtual Reality market report also includes the following data points:
• Impact of COVID-19
• Government Aids and Policies for Industry Revival
• Companies Recent Developments to Tackle Negative Impact
• Opportunity Window & Post COVID Trend

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Key Players
Some of the major Augmented Reality and Virtual Reality players holding highest market share include Qualcomm Technologies Inc, Google LLC, Samsung Electronics Corporation Limited and Intel Corporation. These players use acquisition as a key strategy to gain significant market share to compete with market leaders.

The key players profiled in the report are:
• Qualcomm Technologies Inc
• Google LLC
• Samsung Electronics Corporation Limited
• Intel Corporation
• Sony Corporation
• Microsoft Corporation
• Facebook
• Magic Leap
• Seiko Epson Corporation
• Vuzix Corporation

Segmental Analysis

Market Segment By Component with focus on market share, consumption trend, and growth rate of AUGMENTED REALITY AND VIRTUAL REALITY Market:
o Hardware
o Software

Market Segment By Application with focus on market share, consumption trend, and growth rate of AUGMENTED REALITY AND VIRTUAL REALITY Market:
o Consumer
o Enterprise

Market Segment By Organization’s Size with a focus on market share, consumption trend, and growth rate of AUGMENTED REALITY AND VIRTUAL REALITY Market:
o Large Enterprises
o Small and Medium Enterprises

Market Segment By End Users with a focus on market share, consumption trend, and growth rate of AUGMENTED REALITY AND VIRTUAL REALITY Market:
o Gaming
o Automotive
o Entertainment and Media
o Manufacturing
o Aerospace
o Healthcare
o Defense
o Education
o Others

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Global Augmented Reality and Virtual Reality Geographic Coverage:
• North America
o US
o Canada

• Europe
o UK
o Germany
o France
o Italy
o Spain
o Rest of Europe

• Asia Pacific
o China
o Japan
o India
o South Korea
o Indonesia
o Malaysia
o Rest of Asia Pacific

• Latin America
o Mexico
o Brazil
o Argentina
o Rest of Latin America

• Middle East & Africa
o Saudi Arabia
o UAE
o Egypt
o South Africa
o Rest of MEA

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