Oral Care Market Distribution Channel, Region, Product, Growth and Key Players are Colgate-Palmolive Company, Procter & Gamble, GlaxoSmithKline plc, Unilever plc, Koninklijke Philips N.V.

The Oral Care Market report focuses on market taxonomy, regional analysis, opportunity assessment, and vendor analysis to help with a comprehensive evaluation of the global market. This study will help market participants to get a good understanding of the future development of the market and the Medical Devices industry. The key findings and recommendations of this report emphasize crucial progressive industry trends in the global market, thereby allowing market players across the value chain to develop effective long-term strategies. Highlights about the key business priorities assist the companies to realign their business strategies. For making the research report exhaustive, Porter’s five forces analysis and SWOT analysis have been used effectively.

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The prominent players in the global oral care market include Colgate-Palmolive Company (US), Procter & Gamble (US), GlaxoSmithKline plc (UK), Unilever plc (US), and Koninklijke Philips N.V. (Netherlands).

The oral care market is projected to reach USD 54.9 billion by 2026 from USD 47.2 billion in 2021, at a CAGR of 3.1% during the forecast period.

The rising incidence of dental diseases, the rising number of practicing dentists on a global scale, and technological advancements in oral care products are the major factors driving the growth of the oral care market. On the other hand, product recalls for the oral care market are expected to restrain the market's growth. Moreover, the adverse effects of teeth whitening products pose a major challenge to the growth of this market.

Toothpastes holds the highest market share, by product, in the oral care market, in the forecast period.

Based on product, the toothpastes segment accounted for the largest share of 51.3% of the oral care market in 2020. The high market share of this segment can largely be attributed to the high adoption of toothpastes for the maintenance of oral hygiene and the growing awareness of the utility of these products in the prevention of dental caries. The toothbrushes & accessories segment is expected to grow at the highest CAGR of 3.8% during the forecast period. The high growth rate of this segment can primarily be attributed to the high adoption of toothpastes owing to their accessibility, the increasing awareness of dental hygiene, and the promotion of teeth whitening and reduction of tooth sensitivity.

Online distribution channels’ segment to grow at the highest CAGR in the oral care market, in the forecast period.

The oral care market is segmented into consumer stores, retail pharmacies, online distribution, and dental dispensaries. The consumer stores segment accounted for the largest share of 61.7% of the oral care market in 2020. In contrast, the online distribution segment is expected to grow at the highest CAGR of 9.5% in the forecast period. The increasing number of internet users and advantages such as low costs, free deliveries, availability of multi-brand oral care products, and the convenience of purchasing along with product comparison is the key growth drivers for this segment.

Asia Pacific holds the largest share in the oral care market, by region, in the forecast period

Based on region, the oral care market is segmented into North America, Europe, the Asia Pacific, Latin America, and the Middle East & Africa. The Asia Pacific region accounted for the largest share of 31.6% of the oral care market in 2020. The major factors driving the growth of the Asia Pacific region for the oral care market include the growing awareness of oral care & oral hygiene products in this region, rising disposable income, increasing aging population in certain countries, and rising investments in dental healthcare. The Asia Pacific market is also estimated to grow at the highest CAGR during the forecast period.

A breakdown of the primary participants for the corporate wellness solutions market referred to for this report is provided below:

By Company Type: Tier 1–40%, Tier 2–38%, and Tier 3–22%
By Designation: C-level–40%, Director Level–35%, and Others–25%
By Region: North America–35%, Europe–25%, Asia Pacific–20%, Rest of the World – 20%

Research Coverage:

The report analyzes the market for oral care solutions and their adoption pattern. It aims at estimating the market size and future growth potential of the oral care and different segments such as product offering, distribution channel and region. The report also includes an in-depth competitive analysis of the key players in this market along with their company profiles, product offerings, and recent developments.

Reasons to Buy the Report

The report will enrich established firms as well as new entrants/smaller firms to gauge the pulse of the market, which, in turn, would help them, garner a greater share. Firms purchasing the report could use one or any combination of the below-mentioned five strategies for strengthening their market presence.

This report provides insights on the following pointers:

Market Penetration: Comprehensive information on the product portfolios offered by the top players in the global oral care market.
Product Development/Innovation: Detailed insights on the upcoming trend, and service launches in the global oral care market.
Market Development: Comprehensive information on the lucrative emerging regions by product offering, distribution channel, and region.
Market Diversification: Exhaustive information about new products, growing geographies, and recent developments in the global oral care market.
Competitive Assessment: In-depth assessment of market shares, growth strategies, revenue analysis, and products & services of leading players in the global oral care market.

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Table Of Contents

1 Introduction
1.1 Objectives Of The Study
1.2 Market Definition
Table 1 Category-Wise Inclusions And Exclusions In The Diabetes Care Devices Market
1.3 Scope Of The Study
1.3.1 Markets Covered
Figure 1 Market Segmentation
Figure 2 Market, By Region
1.3.2 Years Considered For The Study
1.4 Currency
Table 2 Standard Currency Conversion Rate
1.5 Limitations
1.6 Stakeholders
1.7 Summary Of Changes

2 Research Methodology
2.1 Research Data
Figure 3 Research Design
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.1.2 Secondary Research
2.1.2 Primary Data
Figure 4 Primary Sources
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Insights From Primary Experts
Figure 5 Breakdown Of Primary Interviews: Supply-Side And Demand-Side Participants
Figure 6 Breakdown Of Primary Interviews: By Company, Designation, And Region
2.2 Market Size Estimation: Oral Care Market
Figure 7 Bottom-Up Approach – By Product
Figure 8 Bottom-Up Approach – By Country
Figure 9 Cagr Projections From The Analysis Of Drivers, Restraints, Opportunities, And Challenges Of The Oral Care Market (2021-2026)
Figure 10 Cagr Projections: Supply-Side Analysis
Figure 11 Top-Down Approach
2.3 Market Breakdown And Data Triangulation
2.4 Market Share Estimation
2.5 Assumptions For The Study
2.6 Limitations
2.6.1 Methodology-Related Limitations
2.6.2 Scope-Related Limitations
2.7 Risk Assessment
Table 3 Risk Assessment: Oral Care Market

3 Executive Summary
Figure 12 Oral Care Market, By Product, 2021 Vs. 2026 (Usd Million)
Figure 13 Oral Care Market, By Distribution Channel, 2021 Vs. 2026 (Usd Million)
Figure 14 Geographic Snapshot Of The Oral Care Market

4 Premium Insights
4.1 Oral Care Market Overview
Figure 15 Growth In The Oral Care Market Is Largely Driven By The Rising Incidence Of Dental Diseases
4.2 Asia Pacific: Oral Care Market, By Product
Figure 16 The Toothpastes Segment Accounted For The Largest Share In The Oral Care Market, By Type Of Product, In 2020
4.3 Oral Care Market: Geographic Mix
Figure 17 China To Witness The Highest Growth In The Oral Care Market During The Forecast Period
4.4 Oral Care Market: Regional Mix (2019–2026)
Figure 18 Asia Pacific Region Commanded The Largest Share Of The Oral Care Market In 2020

5 Market Overview
5.1 Introduction
5.2 Market Dynamics
Figure 19 Oral Care Market: Drivers, Restraints, Opportunities, And Challenges
5.2.1 Market Drivers
5.2.1.1 Rising Incidence Of Dental Diseases
5.2.1.2 Rising Number Of Practicing Dentists On A Global Scale
Figure 20 Us: Total Number Of Dental Professionals (2013–2020)
5.2.1.3 Technological Advancements In Oral Care Products
Table 4 Recent Product Launches Of Advanced Toothbrushes
5.2.2 Market Restraints
5.2.2.1 Product Recalls
5.2.3 Opportunities
5.2.3.1 Rising Trend Of Online Purchasing And E-Commerce
5.2.3.2 Growing Awareness About Oral Hygiene

5.2.4 Challenges
5.2.4.1 Adverse Effects Of Teeth Whitening Products
5.3 Industry Trends
5.3.1 Artificial Intelligence And Iot In The Oral Care Market
5.4 Covid-19 Impact Analysis
5.4.1 Covid-19 Health Assessment
5.5 Covid-19 Economic Assessment
5.6 Assessment Of The Impact Of Covid-19 On The Economic Scenario
Figure 21 Criteria Impacting The Global Economy
5.7 Assessment Of The Impact Of Covid-19 On The Economic Scenario In The Oral Care Market
5.8 Ecosystem/Market Map
Table 5 Oral Care Market: Ecosystem
5.9 Value Chain Analysis: Oral Care Market
Figure 22 Value Chain Analysis: Oral Care Market
Figure 23 Major Patents For Smart Toothbrushes
5.10 Case Study Analysis
5.10.1 Case Study: Effect Of Using Proximal Cleaning Devices On Periodontal Status Of Adults
5.11 Technological Analysis In Smart Toothbrushes
5.11.1 Smart Toothbrushes/Connected Toothbrushes
5.12 Average Selling Price Trend: Electric & Smart Toothbrushes
Table 6 Electric & Smart Toothbrushes: Major Brands With Approximate Pricing (Usd) In The Us
Table 7 Average Selling Price Of Electric & Smart Toothbrushes, By Region (2020)
5.13 Trends/Disruptions Impacting Customers’ Businesses (Yc-Ycc)
5.13.1 Oral Care Market
5.13.1.1 Revenue Sources Are Shifting Towards More Technologically Advanced Oral Care Solutions For Better Oral Care Management
Figure 24 Revenue Shift In The Oral Care Market
5.14 Regulatory Landscape
5.14.1 Us
5.14.2 European Union (Eu)
5.14.3 China
5.15 Porter’s Five Forces Analysis
Table 8 Oral Care Market: Porter’s Five Forces Analysis
5.15.1 Threat From New Entrants
5.15.1.1 Shifting Consumer Trends Resulting In The Growing Fragmentation Of The Market
5.15.2 Bargaining Power Of Suppliers
5.15.2.1 Low Switching Costs Of Buyers And A Large Number Of Suppliers Relative To Buyers

5.15.3 Intensity Of Competitive Rivalry
5.15.3.1 Large Number Of Players And Low Product Differentiation Leads To High Competitive Rivalry In The Market
5.15.4 Bargaining Power Of Buyers
5.15.4.1 Price-Sensitivity And A Large Number Of Products In The Market Increases The Bargaining Power Of Buyers
5.15.5 Threat From Substitutes
5.15.5.1 Superior Performance Of Oral Care Products And Consumer Acceptance Reduces The Threat From Substitutes

6 Oral Care Market, By Product

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