Global Eye Makeup Market : Emerging Trends, Major Key Players L'Oréal, Estée Lauder Companies and Coty Inc.

According to the report, The global Eye Makeup market size was valued at $15.86 Billion in 2020 is expected to grow at $26.00 Billion and growing at the CAGR of 6.26% from 2020 to 2027. The market has benefited from the rapid growth of social media. Through social media outlets such as YouTube, Facebook, Pinterest, and makeup-related blogs, the manufacturers have expanded their marketing campaigns with the support of brand ambassadors and celebrities. These internet channels not only increase product demand, but they also educate consumers by providing beauty instructions on specific products. It has enabled businesses to directly engage with customers, encouraging them to try new products.

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The latest research report published by Evolve Business Intelligence examines the impacts of numerous market aspects on the global EYE MAKEUP MARKET industry including a look at the current market size and forecasts for key segments and regions, the driving forces behind the market, the probable effects from key trends, how all these will affect the business plan, SWOT analysis of critical sectors for each of the key competitors, customers and more! Providing valuable data about conglomerations that are most likely going to have an impact on this industry is essential to any company who plans to properly invest for next 5 years. These findings supplement our initial quantitative study in order to facilitate any new investments or planning traits against threats in existing sectors through a strategic business plan.

Impact of COVID-19

The on-going COVID-19 pandemic has had a significant impact on the industry. Several financial impacts and disruptions have been felt over a long period of time. Our research has interviewed numerous delegates from this industry, across geographical markets to collect information that is helpful for addressing potential challenges the COVID-19 pandemic may cause going forward.
In terms of COVID 19 impact, the Eye Makeup Market report also includes the following data points:
• Impact of COVID-19
• Government Aids and Policies for Industry Revival
• Companies Recent Developments to Tackle Negative Impact
• Opportunity Window & Post COVID Trend

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Key Players
Some of the major Eye Makeup Market players holding highest market share include L'Oréal, Estée Lauder Companies, Coty Inc., Shiseido Co.Ltd. and Procter & Gamble. These players use new product development as a key strategy to gain significant market share to compete with market leaders.

The key players profiled in the report are:
• L'Oréal, Estée Lauder Companies
• Coty Inc.
• Shiseido Co.Ltd.
• Procter & Gamble
• NEW AVON LLC.
• MangilalChandak
• N R Beauty World
• Vagh Trader Private Limited
• Lalji International.
• COLORBAR COSMETICS PVT LTD

Segmental Analysis

Market Segment By Product Type with focus on market share, consumption trend, and growth rate of EYE MAKEUP MARKET :
o Mascara
o Eye Shadow
o Eye Liner
o Eye Pencil
o Eye Brow
o Others

Market Segment By Source with focus on market share, consumption trend, and growth rate of EYE MAKEUP MARKET :
o Chemical
o Natural
o Organic
o Hala
o Other

Market Segment By Sales Channel with a focus on market share, consumption trend, and growth rate of EYE MAKEUP MARKET :
o Supermarket
o Hypermarket
o Pharmacies
o Health & Beauty Retail Stores
o E-Commerce
o Others

Market Segment By Pricing with a focus on market share, consumption trend, and growth rate of EYE MAKEUP MARKET :
o Economic
o Premium

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Global Eye Makeup Market Geographic Coverage:
• North America
o US
o Canada

• Europe
o UK
o Germany
o France
o Italy
o Spain
o Rest of Europe

• Asia Pacific
o China
o Japan
o India
o South Korea
o Indonesia
o Malaysia
o Rest of Asia Pacific

• Latin America
o Mexico
o Brazil
o Argentina
o Rest of Latin America

• Middle East & Africa
o Saudi Arabia
o UAE
o Egypt
o South Africa
o Rest of MEA

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