What are Key Factors Driving the Growth of Enterprise Mobility Management Market?

The rising internet and smartphone penetration in developing countries will also steer the enterprise mobility management market growth during 2021–2030. According to P&S Intelligence, the market revenue reached $16 billion in 2020. Additionally, the surging advancements being made in technologies, such as artificial intelligence (AI) and the internet of things (IoT), will also amplify the usage of EMM solutions and services in the foreseeable years. EMM solutions can update, control, and wipe the data of devices from a distance, thereby, providing a sense of flexibility to users.

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At present, businesses have the option to choose from mobile device management (MDM), mobile application management (MAM), mobile content management (MCM), mobile expense management (MEM), and identity and access management (IAM) solutions to maintain and manage mobile and handheld devices used within the organization for routine business operations. These EMM solutions are primarily used for securing corporate data from all handheld and mobile devices used in business processes. In addition to these solutions, organizations are also creating a huge requirement for managed and professional EMM services to enhance their operations.

To meet the evolving needs of various end-use industries, EMM solution providers, such as Beijing NationSky Network Technology Co. Ltd., JAMF Software LLC, Matrix42 AG, Scalefusion UEM, SAP SE, Mitsogo Inc., BlackBerry Ltd., SOTI Inc., Microsoft Corporation, Snow Software AB, and IBM Corporation are focusing on the development and introduction of advanced products. For instance, in May 2020, Blackberry Ltd. introduced BlackBerry Spark Suites, such as UES Suite and UEM Express Suite, which offer several endpoint and cybersecurity management solutions to help enterprises in protecting data and reducing costs and risks.

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Geographically, North America dominated the enterprise mobility management market in the recent past. This was due to the presence of several leading EMM solution providers, such as IBM Corporation and Citrix Systems Inc., and a large number of end-use industries in the region. The healthcare and retail industries are some of the prominent users of such solutions in North America. Moreover, the mounting investments being made in the technology in the U.S. will also boost the adoption of EMM solutions and services in the forthcoming years.

Thus, the rising penetration of BYOD policy and escalating use of smartphones and the internet will accelerate the EMM solution adoption rate in the upcoming years.

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