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Get Your Hands on beaux – the Asian Male Magazine - Hong Kong Based Photographer Norm Yip Pays Homage to the Asian Male

01-24-2013 02:44 PM CET | Arts & Culture

Press release from: Studio 8 Hong Kong Publishing Ltd.

beaux - the Asian male magazine - V1 - VANITY Issue

beaux - the Asian male magazine - V1 - VANITY Issue

Following up on the success of his previous project, the Asian Male, Hong Kong based photographer Norm Yip has announced the release of beaux. With the theme VANITY, the first issue of beaux features over 60 photographs of models from Hong Kong, Malaysia, Japan, the USA, the Philippines, and Vietnam.

Already available for collection by connoisseurs of Asian beauty, beaux magazine aims to bridge a gap between the increasing awareness of the Asian male as the new standard of beauty and the dearth of material paying homage to this subject.

“I wanted to create something that was in alignment with what I was already working on, namely the Asian Male series,” said Yip. He firmly believes that the thirst for photography of Asian men has become stronger in the past few years; beaux aims to offer all that and more.

The first issue of beaux frontlines three editorials that start with clothed subjects progressively undressing to full nudity towards the end of the shoot. “It's sexy, tasteful and sensual - a visual delight!” commented Yip, underlining the theme of the first issue of beaux.

In addition to the editorials, beaux also features some of Yip’s fine art photography of Asian men, including images that were taken as far back as 2007 but have never before been published. Yip added, “I have been saving some of these images for my third book, but eventually felt that they had to be shared in this issue of beaux. I hope this gives the reader a taste for what is to come”.

Taken from the French, beaux can be taken to mean either boys or beauty. Yip explained that he has always felt that the French conveyed all things beautiful and sophisticated. beaux, foremost, celebrates the appreciation of beauty as well as arts and culture.

In the section ‘Spirit’, beaux showcases a selection of Yip’s acrylic and mixed media paintings. “This is all a part of my interest in the arts. It all comes from the same source; be it in my photography or my painting or graphite work,” said Yip. The ‘Spirit’ section will continue to feature selected artist's work in upcoming issues.

About beaux – the Asian Male Magazine:
Published on a quarterly basis, beaux will primarily feature the works of photographers with a focus on models of Asian descent. beaux will go on sale February 2013 in the USA at a recommended retail price of US$19.99. The publication measures 180 x 240mm and is printed on 165gms wood-free paper with a 350gsm card cover. Publishing professionals have coined this as a hybrid between the traditional art photography book and printed magazine and should provide a unique position in the publishing industry.

For more information about beaux, kindly visit

About the Publisher and Photographer:
Norm Yip worked for a number of architectural firms in Canada and Hong Kong before leaving the field to pursue his deeper interest in art and photography. Yip’s photographs of Asian males have appeared in international publications such as 2blue and Dreamboys 2, and most recently in Nudes 3, by German publishers Feierabend Unique Books. His own work has been published in photography books The Asian Male – 1.AM and The Asian Male – 2.AM. Celebrities he has photographed include Jennifer Lopez, Ricky Martin, Vonda Shepard, Destiny’s Child and Zhanghi Yimou.

Norm Yip, Founder/Publisher:
Tel. +852 2540 6267 or 6838 8948

Studio 8 Hong Kong Publishing Ltd.
Room 802, Block B, Hong Kong Chai Wan Industrial Building, 26 Lee Chung Street, Chai Wan, Hong Kong
Tel +852 2540 6267 Fax +852 2542 4208

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