Augmented Reality Market to Exhibit 151.93% CAGR by 2026 | Google LLC (ALPHABET INC.), Seiko Epson Corporation, Vuzix Corporation

The Augmented Reality Market report offers an in-depth assessment of market dynamics, the competitive landscape, segments, and regions in order to help readers to become familiar with the Augmented Reality market. It particularly sheds light on market fluctuations, pricing structure, uncertainties, potential risks, and growth prospects to help players to plan effective strategies for gaining successful in the Augmented Reality market. Importantly, it allows players to gain deep insights into the business development and market growth of leading companies operating in the Augmented Reality market.

The global augmented reality market was valued at USD 1.98 billion in 2020 and is expected to register a CAGR of 151.93% over the forecast period (2021 - 2026).

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Top Leading Companies of Augmented Reality Market are - Google LLC (ALPHABET INC.), Seiko Epson Corporation, Vuzix Corporation, Realwear Inc., Dynabook Europe GmbH, Daqri, Optinvent, Kopin Corporation, Lenovo Group Limited, Fujitsu Limited and others.

Industry News and Updates:

- March 2020 -- RealWear Inc announced the product enhancement with the integration of Microsoft Teams for RealWear’s voice-controlled Android HMT-1 headsets. By leveraging this integration on headsets, the industrial worker can use both hands for performing complex procedures while remotely collaborating with peers on the subject matters via voice

- June 2019 -- Seiko Epson Corporation released Moverio Assist, a new software tool that utilizes existing smart glasses from the company to provide a quick and easy way to deploy remote assistance for teams in the enterprise space, small startups, and regular consumers as well.

Key Market Trends:

Hardware to Exhibit Higher Growth

- One of the outstanding features of AR technology is the type of hardware used as AR can be achieved without any external devices. In the hardware perspective, heads-up displays with early forms of artificial intelligence (AI) have compelled organizations to experiment with tools that tap into augmented reality (AR) possibilities. By overlaying digital information and objects on top of physical environments, AR has the potential to take consumer interactions to the next level.
- Most of the companies, like Daqri, Meta, ODG, Vuzix, Optivent, etc., made AR headsets with a focus on enterprise applications for their devices. However, the Social media giant, Snapchat, which introduced AR to mobile phones through its social media platform, also launched its first version of AR glasses, V1, in 2016. However, it could only sell about 150,000 pairs and registered a USD 40 million write-off on the hardware business after ordering 800,00 pairs from a Chinese supplier.

North America to Register Significant Growth

- The North American AR market is expected to grow significantly over the forecast period, owing to the presence of a large number of vendors that are also making huge investments in market innovation, coupled with the dominance of the United States in the global software market.
- Globally, the United States is expected to be one of the highly innovative AR markets. Most of the companies advancing in this technology are based in the United States. High technology exposure and ease of availability of smart devices have created a strong AR market in the region. Microsoft’s AR product, Hololens, was first released in the United States and Canada, and it received a positive response from the consumers in the country.

Investigator Observers Strong Growth in Specific Regions:

– Europe Market (Germany, UK, France, Russia, Italy)

– Center East and Africa Market (Saudi Arabia, UAE, Egypt, Nigeria, South Africa)

– South America Market (Brazil, Argentina, Colombia)

– North America Market (United States, Canada, Mexico)

– Asia Pacific Market (China, Japan, Korea, India, Southeast Asia).

The Latest Industry Data Included in this Report:
- Augmented Reality Market Size & Analysis (2016 - 2026)
- Market Share Analysis of Augmented Reality Market (%),2016 - 2026
- Augmented Reality Market Share, By Brand
- Augmented Reality Market Share, By Company
- Augmented Reality Market Assessment & Opportunity (Value),2016 - 2026
- Major Companies Augmented Reality Market Value Analysis & Forecast
- Promising Augmented Reality Development by Major Companies
- Detailed Augmented Reality Portfolio of the Major Companies
- Major Deals in the Augmented Reality Market
- Major Companies Analysis

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