Cloud TV Market: Post-COVID Growth Opportunity Analysis, Key Players | Brightcove, Amino Technologies, Muvi, IntelliMedia Networks

According to the report, the global Cloud TV market is expected to grow from $1.14 Billion in 2020, which is expected to reach $5.62 Billion by 2028, growing at the CAGR of 22.29% from 2020 to 2028. This growth is attributed to the digitization of the entertainment industry. Numerous companies across the world are now adopting Cloud TV-based solutions to provide their customers with an enhanced entertainment experience. On the contrary, the increasing security concerns regarding the adoption of Cloud TV solutions are expected to hamper the growth of the market.

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The recently published research report on the Global Cloud TV Market by Evolve Business Intelligence examines the industry in the context of major market aspects including market size & forecast, market shares in terms of revenues and volume, key players, and SWOT analysis. The market is analyzed based on 4 separate indications in the market dynamic chapter: Drivers, Restraints, Key Trends, and Challenges. The total sum of these sections will help you understand what strategies will be best to adopt in order to prosper through this industry over a few short years. The quantitative analysis includes our actual findings out of this research study where we provided additional insight into what our readers can do to embrace new opportunities or plan against threats that might hinder the market.

The COVID-19 pandemic has led to disruption in the supply chain leading to lower demand or supply shortages in the Cloud TV market. The travel restrictions and social-distancing measures have resulted in a sharp drop in consumer and business spending and this pattern is expected to continue for some time. The end-user trend and preferences have changed due to the pandemic and have resulted in manufacturers, developers, and service providers adopting various strategies to stabilize the company.

The New Normal
As businesses recover from the COVID-19 pandemic, they have a new set of priorities to cope with. Throughout this crisis, they were forced to deal with shifting situations and often fell short of their ultimate goals. Now that a cure has been found and the pandemic is dying down, they will need to recuperate from this epidemic by setting forth new objectives to succeed in the future.

In terms of COVID 19 impact, the Cloud TV market report also includes the following data points:
• COVID19 Impact on Cloud TV market size
• End-User/Industry/Application Trend, and Preferences
• Government Policies/Regulatory Framework
• Key Players Strategy to Tackle Negative Impact/Post-COVID Strategies
• Opportunity in Cloud TV market

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Key Players
Some of the major Cloud TV players holding high market share include Brightcove, Amino Technologies, Muvi, IntelliMedia Networks. These players use new product development as a key strategy to gain significant market share to compete with market leaders.

The key players profiled in the report are:
• Brightcove
• Amino Technologies
• Muvi
• IntelliMedia Networks
• Pontis Technologies
• Mware Solutions
• MatrixStream
• CSG Systems International Inc
• Viaccess-Orca
• Kaltura

Segmental Analysis
Market Segment By Type with focus on market share, consumption trend, and growth rate of Cloud TV Market:
o Public Cloud
o Private Cloud

Market Segment By Organization Size with focus on market share, consumption trend, and growth rate of Cloud TV Market:
o Small and Medium-sized Enterprises
o Large Enterprises

Market Segment By Verticals with a focus on market share, consumption trend, and growth rate of Cloud TV Market:
o Telecom Companies
o Media organizations and broadcasters

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Global Cloud TV Geographic Coverage:
• North America
o US
o Canada
o Mexico

• Europe
o UK
o Germany
o France
o Italy
o Rest of Europe

• Asia Pacific
o China
o Japan
o India
o South Korea
o Rest of Asia Pacific

• Rest of the World
o South America
o Middle East & Africa

The North American region hosts the largest market share in cloud TV owing to the high internet penetration and a high number of registered TV subscribers in the North American region, making it a lucrative region for the growth of cloud-TV services. The region has a large number of OTT (over-the-top) services such as Netflix and Hulu, which allow users to stream the TV shows and movies of their choice.

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