Still Drinks market Is Expected To Boost The Global market At A Cagr Of Around 4.62% : Danone, Nestle SA, PepsiCo,

Still drinks are beverages and drinks without carbonation. They lack fizziness or alcohol. They also include ready to drink beverages that contain artificial non-carbonated flavors and colorings. It comprises juice drinks that have lower fruit content and sports drinks which are hypotonic or isotonic in nature. Still drinks also include bottled water available in different flavors and functional beverages that are enriched with vital vitamins and minerals.

Increasing awareness regarding health issues such as obesity, due to the consumption of carbonated drinks especially amongst teenagers and young adults is a major driver for growth of the still drinks market. According to the National Health and Nutrition Examination Survey (NHANES) conducted in 2014, two out of three Americans are considered to be overweight or obese.

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Still Drinks Market Taxonomy:

On the basis of product type, the global still drink market is segmented into:
Bottled Water
Juice
Ready to Drink Tea and Coffee
Energy and Sports Drinks
Functional Drinks

On the basis of flavor, the global still drinks market is segmented into:
Mango
Orange
Mint
Chocolate
Lemon
Others

On the basis of distribution channel, the global still drinks market is segmented into:
Hypermarkets
Supermarkets
Convenience Stores
Specialty Stores
Online Stores
Others

Among the product type, still juice segment was the fastest growing segment in 2016 and is expected exhibit the same trend over the forecast period. Increasing demand for still juice, owing to its refreshing taste, nutrient content, and benefits such as instant energy are the major factor fueling growth of the market.

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North America is the most dominant region in the still drinks market, followed by Europe. Increasing health awareness in North America and Europe regarding consumption of aerated drinks has led to patrons preferring non-alcoholic and non-carbonated beverages, which in turn is expected to surge the demand for still drinks market in these regions. There is a huge demand for bottled flavor water in North America especially among the younger consumer group (aged 18-34 years old). According to the International Bottled Water Association, the U.S. bottled water market is estimated around US$ 16 billion in 2016, with an increase of 7.4% than the previous year.

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