Men's Grooming Products market Projected To Witness Vigorous Expansion During 2021-2028 | Colgate-Palmolive Company,Coty, Inc. ,Procter & Gamble Co.

Men's grooming products are beauty products, primarily used for cleaning and maintaining the hygiene of the body. These products are very popular across western countries due to the rising sense of fashion among men. Men's grooming products include shaving foams, face creams, after shaving lotions, hair spray, etc.

Increasing spending of consumers on the grooming products due to rising disposable income is expected to augment the market growth of the men's grooming product. A growing sense of fashion coupled with the increase in the urban and middle-class population is another major factor expected to fuel the market growth of the men's grooming product. Moreover, increasing consumption of hygiene products due to rising awareness regarding hygiene is further expected to propel the market growth of the men's grooming over the forecast timeframe.

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Detailed Segmentation:

Global Men’s Grooming Products Market, By Product Type:
Shave Care
Skin Care
Hair Care
Toiletries
Fragrances
Others

Global Men’s Grooming Products Market, By Price Range:
Premium
Mid
Low

Global Men’s Grooming Products Market, By Distribution Channel:
Supermarket/Hypermarket
Salon/Grooming Clubs
Drug Stores
E-Commerce / Online
Independent Retail Outlets

Rising demand for premium products due to growing disposable income which is increasing consumer's purchasing power. Globalization and the overall development of the economy especially across developing countries are also expected to offer lucrative opportunities to the market of men's grooming products. Moreover, the growing demand for product customization by the manufacturer is another major factor expected to open up new avenues to the market of men's grooming products.

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The coronavirus outbreak is expected to have impact on consumer spending on grooming products. As most of the population is quarantined in their houses demand for men’s grooming products is expected to see a sharp decline. For instance, according to Unilever, the company has seen a decrease in demand for goods like, shampoo, deodorant and razors. However, post the lockdown demand for essential grooming products is expected to rise. The global men’s grooming products market is expected to grow at a higher CAGR of around 11% for a short term period till 2021.

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