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Vietnam Menstrual Cups Market Trend And Opportunity | grow at a CAGR of 6.11% from 2022-2028 to reach US$ 2,715.16 thousands by 2028.
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Market Overview
The Vietnam Menstrual Cups market is witnessing an uptick account of the increasing demand for menstrual cups due to continuous technological advancements which have led to most menstrual cups in the market to be reusable. In addition to this, key players in the country are introducing new and cost-effective products to cater to the middle-income group propelling the growth of the menstrual cups market. Menstrual cups have become increasingly popular, since they can be reused and can last for approximately 10 years. Being reusable means a lot of money can be saved. It also implies that less landfill waste is generated, and fewer trees being cut down to make paper-based options and packaging.
Certain unhygienic methods are been used by number of women during menstruations, which resulted in high prevalence of infections and diseases. Use of sanitary pads cause chafing and leak sometimes. Additionally, wearing tampons for longer than eight hours arise the risk of bacterial infection. In comparison, the menstrual cup is a healthier, durable, more comfortable, and long-term method of menstrual sanitation. Besides, some pads and tampons may take up to 25 years to break down in the ocean, and 50 or more years on land because of high plastic content, which makes the use of menstrual cup a sustainable choice. These benefits offered by menstrual cups over sanitary pads and tampons are anticipated to boost the demand for the product in near future.
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COVID-19 Impact
The pandemic has disrupted the economy of the country. Sectors that accounted for a high share in GDP of Vietnam includes wholesale & retail trade, transportation & storage, and financial & insurance sectors, etc. have also been affected. However, some sectors including healthcare, consumer, pharmaceuticals and e-commerce in the country have made gains and exciting opportunities are emerging in these sectors.
The COVID-19 has impacted the consumer products market in a positive way due to the shifting prefrence of consumers to buy menstrual cups online. Being home, free of the worry of staining and reduced discomfort, and the high awareness is shoving women towards alternative the use of menstrual products. During this pandemic, people have not been stepping out and it became easier for them to switch to a cup, which lasts a minimum of five years. For instance, Sanfe, which is a menstrual hygiene brand saw 60% quarter-on-quarter growth for menstrual cups since July 2020.
Vietnam Menstrual Cups Market report is studied thoroughly with several aspects that would help stakeholders in making their decisions more curated.
By Product Type, the market is primarily bifurcated into
• Reusable Menstrual Cups
• Disposable Menstrual Cups
The reusable menstrual cups segment the product type segment and gathered 64.2% of the Vietnam Menstrual Cups Market in 2020. Moreover, the market of this segment is expected to grow at 6.34% CAGR to reach US$ 1,764.04 thousands by the year 2028.
By Material, the market is primarily segmented into
• Medical Grade Silicones
• Natural Latex Rubber
• Thermoplastic Elastomer
Based on matrerial, the medical grade silicone segment accounted for the largest share and is expected to grow at 6.22% CAGR during the forecast period 2022-2028. Thermoplastic Elastomer material segment is expected to grow at a highest CAGR to reach $344.47 thousands by 2028.
By Distribution Channel , the market is primarily bifurcated into
• Online Stores
• Retail Stores
The online stores segment grabbed the major market share in 2020 dominated the distribution channel. The segment gathered 59% of the Vietnam Menstrual Cups Market in 2020. Moreover, the market of this segment is expected to grow at 5.87% CAGR to reach US$ 1575.53 thousands by the year 2028.
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The major players targeting the market includes
• Procter & Gamble
• Diva International
• MeLuna
• YUUKI Company
• The Keeper
• Redcliffe Hygiene Pvt. Ltd.
• Anigan
• The Flex Company
• Fleurcup
• Sanfe
Competitive Landscape
The degree of competition among prominent regional companies has been elaborated by analyzing several leading key players operating in the country. The specialist team of research analysts sheds light on various traits such as market competition, market share, most recent industry advancements, innovative product launches, partnerships, mergers, or acquisitions by leading companies in Vietnam menstrual cups market. The leading players have been analyzed by using research methodologies for getting insight views on market competition.
Key questions resolved through this analytical market research report include:
• What are the latest trends, new patterns, and technological advancements in the Vietnam Menstrual Cups Market?
• Which factors are influencing Vietnam Menstrual Cups Market over the forecast period?
• What are the challenges, threats, and risks in Vietnam Menstrual Cups Market?
• Which factors are propelling and restraining Vietnam Menstrual Cups Market?
• What will be the market size of the country in the upcoming years?
• What are the crucial market acquisition strategies and policies applied by key companies?
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About UnivDatos Market Insights
UnivDatos Market Insights (UMI) is a passionate market research firm and a subsidiary of Universal Data Solutions. We believe in delivering insights through Market Intelligence Reports, Customized Business Research, and Primary Research. Our research studies are spread across topics across the world, we cover markets in over 100 countries using smart research techniques and agile methodologies. We offer in-depth studies, detailed analysis, and customized reports that help shape winning business strategies for our clients.
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