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07-18-2007 06:07 PM CET | Business, Economy, Finances, Banking & Insurance

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New York, NY – July 20, 2007 -- A new web-based job board service, , which seeks to connect employers and recruiters with New York’s highly qualified pool of Jewish job seekers was announced today by Trellis Associates, a New York-based staffing and consulting company.

“It’s a unique service “that allows employers and recruiters to cost effectively tap into a highly skilled and qualified work force,” said Jeremy Grayson, Trellis Associates VP and coordinator of the web site. Unlike other job boards, every job posting on the, is highly optimized for search engines such as Google, Yahoo and MSN and allows job postings to be shared and syndicated to sites such as Digg and Technorati. This gives the web site huge exposure that will allow every job to rank high within search engine results.

Starting with a direct mail marketing campaign, banner ads on Jewish-themed web sites and word of mouth advertising, aims to become the leading job board for Jewish job seekers in the New York metropolitan area.

“The value proposition of this service is clear,” said Mr. Grayson. Instead of a per-ad fee which makes the posting of multiple ads cost-prohibitive for small and mid-size organizations, is subscription-based and allows for the posting of unlimited ads for a very low monthly fee. What this means is that employers, recruiters, staffing firms and temporary agencies can easily afford to post ads for all of their open positions. With job postings on boards such as Monster, Career Builder and HotJobs costing between $250-$400 per month for just one ad, a nominal fee for unlimited posting on is a very wise investment – especially since jobs posted on reach a targeted, high-potential audience.

With the ability to subscribe via RSS and to easily print and email job listings, postings on spread virally between job seekers providing employers with additional referral candidates.

About: is offering free unlimited job posting through July 15th 2007 as an introductory offer to new subscribers.


Jeremy Grayson
Vice President
Trellis Associates

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