Data Monetization Market 2021 Growing with CAGR of 17.53% |Industry Demand, Size and Business Outlook- 1010data, Inc., Dawex, SAP SE, Adastra Corporation
Increasing use of external data sources, constant rise in the volume of enterprise data and technological advancements in big data & analytics solutions are the major factors stimulating the growth of the global data monetization market.
Top Companies of Data Monetization Market Report– 1010data, Inc., SAP SE, Adastra Corporation, Monetize Solutions Inc., Google, Cisco Systems, Inc., Dawex, Optiva Inc., Dawex, Elevondata, Emu Analytics, Gemalto, Mahindra ComViva, iConnectiva, ALC, Emu Analytics, Infosys Limited
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Market Analysis of Data Monetization-
Data monetization is the process of transforming large amounts of unstructured corporate data into valuable information to gain economic value or exchange services. Data monetization involves using data assets to create value for the organization. Monetization can be done in two ways: indirect and direct.
The large amount of data that is generated is packaged into data products and sold which is called direct monetization or processed to extract information which is called indirect monetization.
The data monetization tool incorporates big data and analytics, allowing companies to monetize data generated by various services (such as sales and marketing, supply chain management, operations and finance). Data monetization increases the value of data, optimizes the use of data and maximizes its value potential.
Data monetization strategies can increase overall productivity and create a competitive advantage in the market.
Data monetization is really helpful for organizations to reduce costs or increase the revenue by investing in an analytics platform which can convert unstructured data into a valuable information in real-time data streams.
For example, a telecommunications company with a lot of information may sell the data by turning it into valuable information, or it may charge a fee for the ability to access and analyze the data.
Global Data Monetization market is segmented on the basis of method, deployment, data type, end user and region. Based on the deployment, the market is segmented into cloud and on-premises.
o Support and maintenance
By Data Type:
• Customer data
• Product data
• Financial data
• Supplier data
By Business Function:
• Sales and marketing
• Supply chain management
• Others (R&D, HR, and legal)
By Deployment Type:
By Organization Size:
• Small and Medium-sized Enterprises (SMEs)
• Large enterprises
By Industry Vertical:
• Banking, Financial Services, and Insurance (BFSI)
• Consumer goods and retail
• Media and entertainment
• Government and defense
• Transportation and logistics
• Energy and utilities
Key Features of the Report:
• Data Monetization Market Structure: Overview, Industry PESTEL Analysis and Supply Chain Analysis
• Competitive Landscape and Dynamics: Data Monetization Market share, Product Portfolio, Product Launches, and so on.
• Attractive Data Monetization market segments and associated growth opportunities.
• Key development open doors for the present and new players of Data Monetization.
• Key Growth factors.
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Global Data Monetization Markets: Countries and Regions
North America, Asia-Pacific, UK, Europe, Central & South America, Middle East & Africa
Frequently asked questions (FAQs) about the report
• Can the report be customized according to the requirements?
Yes. The Data Monetization market report can be customized according to your needs. For instance, the company can be profiled you ask for while specific region/country analysis can be focused that meets your interests. You can talk to our research analyst about your exact requirements and UMR will accordingly tailor the required report.
• Can we narrow the available business segments?
Yes, the market report can be further segmented on the basis of data availability and feasibility. We can provide a further breakdown in product types and applications (if applicable) by size, volume, or revenue. In the market segmentation part, the latest product developments and customer behavior insights are also included to give an in-depth analysis of the market.
• Does the report cover COVID-19 impact and future market projections?
Yes. The market research report covers the detailed analysis of COVID-19 impact on the market. Our research team has been monitoring the market closely while it has been conducting interviews with the industry experts to get better insights on the present and future implications of the COVID-19 virus on the market.
The market report provides vital information on the strategies deployed by industry players during the COVID-19 crisis to maintain their position in the market. Along with this, it also shares crucial data on product developments due to the inevitable pandemic across the globe.
The regions covered in this Data Monetization Market report are North America, Europe, Asia-Pacific and Rest of the World. On the basis of country level, the market of Data Monetization is sub divided into U.S., Mexico, Canada, U.K., France, Germany, Italy, China, Japan, India, South East Asia, Middle East Asia (UAE, Saudi Arabia, Egypt) GCC, Africa, etc.
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