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MDG Advertising Interactive Infographic Exposes “The Dollars and Senselessness of Political Campaigning”

10-26-2012 02:19 PM CET | Politics, Law & Society

Press release from: MDG Advertising

MDG Advertising Interactive Infographic Exposes “The

Boca Raton, Fla. – 10/24/12 – Did you know that $5.8 billion will be spent on political campaigning in the U.S. on the 2012 elections? MDG Advertising, a full-service advertising and interactive agency with offices in Boca Raton and New York, just released a visually and factually compelling interactive infographic that reveals the high cost of campaigning and how that outrageous sum could be better spent helping our nation in need. While millions of Americans struggle to make ends meet, it’s shocking to see how that money could make such a difference in the lives and livelihoods of our citizens.

MDG’s infographic is interactive, allowing viewers to explore layers of detailed data, then voice their opinions on how they think the $5.8 billion should be spent, and send these suggestions directly to their legislators. They can also share their budget recommendations via social media posts on Facebook and Twitter.

By touching on topics from business to education, and healthcare to housing, this interactive infographic is personally and financially relevant to every single American. It paints a picture of the benefits those billions could bring, as seen through these shocking statistics:
• Small businesses are desperately trying to grow and those billions could help fund the launch of 193,333 new companies or help existing ones hire 139,178 employees.
• Cutbacks continue to erode our public school system, yet those funds could pay for the hiring of more than 137,000 teachers.
• Healthcare is unaffordable for countless families, yet that money could cover emergency room co-pays for more than 76 million Americans.
• Families have been scrimping to survive, yet 4 million households could pay for a year of electric bills if only campaigns would share the wealth.
• 350,000 families could cover their housing costs for a year if only given access to the campaign coffers.

Just as these figures start to provoke outrage and frustration, the interactivity of the infographic offers a sense of empowerment. It literally lets readers choose how they think those dollars should be distributed, and then allows them to instantly send their opinions to their legislators, and share them with their social media networks.

While the numbers may shock, the ability to be heard truly satisfies, so this interactive infographic ultimately catches the eye with powerful pictures, and captures the ear of powerful people.

Click here to see the full interactive infographic or go to http://www.mdgadvertising.com/election2012/.

About MDG Advertising
Founded in 1999, MDG Advertising has established a leading reputation for developing targeted and integrated 360° marketing solutions. The agency’s fast growth directly results from its solid branding and media-buying strategies, award-winning creative, innovative Web design and development, as well as effective digital and social media marketing. The list of those benefitting from a competitive advantage developed by MDG includes: The Breakers Palm Beach, Dental Care Alliance, IBM Southeast Employees’ Federal Credit Union, The Seagate Hotel and Spa, Carls Patio, Brain Balance Achievement Centers, South Florida Fair, MDVIP, Round Hill Hotel and Villas, TooJay’s Gourmet Deli, Upfront Foods, Signature Consultants, World Fuel Services, Benetrends, Max Planck Florida Institute, and HCA East Florida.

For more information, please visit www.mdgadvertising.com.
‘Like’ MDG Advertising on Facebook
 Follow @MDGadvertising on Twitter
 Follow MDG Advertising on LinkedIn

MDG Advertising is a full-service ad agency with offices in Boca Raton, FL and New York, NY.

MDG Advertising
3500 NW Boca Raton Blvd.
Suite 601
Boca Raton, FL 33431 Hillary Lis, 561-338-7797, ext. 106 hillaryl@mdgadvertising.com

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