Rising Demand for Packaged Food, Beverages to Boost Use of Digital Label Printers: Transparency Market Research

The trend of on-demand digital label printing is offering flexibility and certainty to packaging companies in order to adapt to fluctuating supply needs amidst COVID-19 outbreak. Such findings are translating into incremental opportunities for stakeholders in the digital label printers market. Resource Label Group - a custom label printer in Franklin, Tennessee, is increasing efforts for custom digital label printing services to help clients evolve during peak demands and emergency situations.

Stakeholders in the digital label printers market are expanding their digital footprint and focusing on critical industries such as food & beverages (F&B), pharmaceuticals, and consumer durables. Thus, to gain a competitive edge, companies are ready to accept any label orders during the pandemic.

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Flexographic Printing V/S Digital Printing: Which is Better?

The digital label printers market is estimated to reach a production of 1,481.6 thousand units by 2029. One of the biggest advantages of digital printing is its feature to quickly change the information such as serial number on each label, without having to worry about an additional setup. However, its slow production speed as compared to flexographic printing is not ideal for longer runs.

Flexographic printing allows phenomenal press speeds, enabling fast and continuous production for longer runs. However, this printing involves more pre-work as compared to digital printing, such as creating the printing plate, changing out inks and assembling ink rollers amongst other requirements. Hence, stakeholders in the market are strategically targeting their clients and users to boost adoption for digital printing.

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Preference for Integrated Full-label Inspection Systems in Digital Printers for Pharmaceutical Packaging

Pharmaceuticals is projected to dictate the highest revenue share among all end uses in the digital label printers market. The market is slated to clock a CAGR of 6.5% during the forecast period. Weiler Labeling Systems (WLS) - a provider of some of the most sophisticated rotary and in-line labeling solutions, is grabbing end user attention for its high-speed and stand-alone AUTONOMY® digital label printer meant for pharmaceutical packaging.

Companies in the digital label printers market are increasing their R&D to develop integrated full-label inspection systems in digital printers. These printers are useful for on-demand and high quality inspected labels ready for application. Manufacturers with experience in implementing coding, inspecting and serialization systems have a competitive advantage over other players.

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Affordable, Compact Printers Useful for Food & E-juice Label Printing

The digital label printers market is expected to surpass the valuation of US$ 8.71 Bn by 2031. The Epson Colorworks C7500 printer is gaining prominence for printing labels either on pre-cut materials or continuous materials to be cut out after. Manufacturers are taking cues from such innovations to develop printers useful for food labels, e-juice labels and cannabis labels.

Manufacturers in the digital label printers market are increasing the availability of affordable machines catering to users looking to print their labels with a low investment cost. Rugged and compact designs in printers are being preferred by users in order to eliminate the need for a rewinding station.

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