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Digital Staging: The New Reality

08-26-2021 07:50 AM CET | Industry, Real Estate & Construction

Press release from: Bella Staging

This new staging technique has changed the operations of the real estate industry. It is especially useful in the staging of homes. This is because it places furniture and display houses for prospective buyers of homes. The entire design of the property is through a graphic editor available on our computers or smartphones. Then you show the clients rather than the clients having to travel and see the property physically. Digital staging can indeed help you to stay ahead of the competition at all times.

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A lot of companies have adopted the new norm of using it because of the type of features it offers. Besides, it helps save time. Anyone who is skilled in interior design can perform such staging techniques. The main objective is to show the client the property in a more realistic manner. This is so that it doesn’t look photoshopped. Hence, the customer can view the property in a more realistic way. Digital staging is also cost-effective. This proves to be a great supplement to the traditional staging of viewing vacant houses. The following are some of the reasons why digital staging is considered the new reality in today’s industries:

COVID Pandemic

Due to the ongoing pandemic, a lot of buyers are interested in buying homes and moving out of the congested towns. But it is hard for viewings to take place because of the current restrictions placed that do not allow open houses. This new staging strategy has stepped in to save the real estate industry. This is because it allows most of the house viewings to be remote. The buyers do not have to be at the exact house locations.

Nonetheless, they are able to see what the property looks like. Moreover, they can imagine themselves living in that property. Hence, it creates a connection between the buyer and the sellers.

Attract Investors

The internet has become a very popular platform for marketing goods and services. It has become a platform whereby different people meet and exchange ideas and make online transactions based on their liking of the product. We have investors who are always looking for large properties to invest in. Digital staging has helped a lot of investors identify the type of property they are looking for. Thus, enabling them to invest their money in the right properties.

Modern Technology

Technology has advanced so that it has made digital staging a norm of the real estate industry. It has made the buying of a home less stressful and time-consuming with the innovative technology that is available. The various types of modern technologies that we have include drone technology.

This enables a prospective buyer to not only view the interior of the house but also have an aerial view of the property to get to see its environs. We have a virtual assistant which will help recommend properties based on your likes and interest and also the price range of the home you are looking to own. We also have the virtual tour where the virtual recording allows you to move inside the house and even ‘feel’ the surfaces at the comfort of your home.

Increase Value of Property

If This staging takes place in the right manner and with a team of experienced interior designers, then the value of the house in the market increases. Also, it becomes competitive in the market. With proper styling, the house attracts a lot of prospective buyers as they tend to get an emotional connection with the house they see.
The house goes for much more than the estimated original price on it just because of good styling and display during the viewing. The amount of time investment will be regained once the house is sold. You will realize that it was all worth it in the styling.

Digital Staging is better than Traditional Staging

Let’s face it, traditional staging is more expensive than digital staging. Traditional staging requires you to clean the whole house and buy furniture to arrange in those rooms and then schedule for an open house. This all happens at the risk of damaging the walls and maybe having to renovate the house to make it presentable.

Digital staging is, however, effective even at the comfort of your seat. All you need is the required application services on your smartphone and computers then you set up the empty space by filling it up with furniture and put the house up for sale. It is also effective for sellers who are still occupying the houses. This is because they do not have to move out of their house.

Final thoughts on Digital Staging

This new staging technique is slowly becoming the main technology in today’s business world. It is becoming the new technique that businesses and individuals are using to sell off properties.

838 West Hastings Street Vancouver, BC V6C 1C8 Canada

We are a team of interior designers, graphic designers and real estate experts located in the heart of Vancouver, BC.

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