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Brand Licensing Market Market Global Industry Analysis, Size, Share, Growth, Trends, and Forecast to 2027 (Based on COVID-19 Impact Analysis)

08-16-2021 10:45 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: The Market Insights

Brand Licensing Market Market Global Industry Analysis, Size,

In terms of revenue, the global Brand Licensing Market is projected to value around USD USD 5,775 million in 2026 growing at CAGR of 12.00% from 2021 till 2026. The Brand Licensing Market stood at around USD USD 1,141 million in 2019

The Brand Licensing Market Study report incorporates a thoroughly studied analysis of competitive scenario including key players & manufacturers and their profiles, market type, product and its definitions and description, revenue forecast, 12.00%, growth driving forces and its explanation, trend & opportunities and growth outlook, regional and segmental analysis. The report is built of data derived from proprietary sources, primary and secondary research methodologies and is checked and verified by our in-house team of experts.

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License management solutions facilitate organizations to maximize the expenditure on software and to automate software license entitlement and its delivery.

The software enables organizations to efficiently meet compliance and provide them with accurate analysis and proper reports regarding the usage and activation of software.

Regional Analysis

The regional analysis covered in this market study covers insights on distribution channel, marketing techniques, methodologies of prominent players which is further bifurcated on a country-wise basis and explains the reasons for the position of the market as well as the factors that will put the market in the projected state over the forecast period.

Furthermore, the report embodies analysis of each and every segment, its sub-categories, and explanation of the same. In addition, the report includes anticipation over the bifurcations of segments as to which part will have the highest growth and which category will hold the largest market share along with reasons for the same.

North America region dominated the market in 2020 with a market share of more !Syntax Error, * and is anticipated to continue its dominance in the upcoming years. The market in this region is growing due to the presence of developed economies, such as Canada and the US, and due to the focus on innovations obtained from Research and Development (R&D) and technologies. Leading countries Canada and US

Driving Factors

Increasing demand for the optimisation software investments

The organisations has enabled to optimize software procurement cost through various ways, such as fewer license purchases, avoidance of penalties due to non-compliance, reduction in renewals through the elimination of shelfware maintenance, and maximization of volume discount. Thus, the market is driving by these factors.

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Restraints

Strict regulations

The usage of licenses in remote offices in different countries creates several non-compliance issues. Mostly the software license agreement contracts and limit the usage within the country of purchase. Global organizations having offices across various regions need to purchase licenses in one location and use it in another location. Such organizations have to bear extra costs for global deployment cases which can be a restraing factor for the market.

Opportunity

Rising dependance for cloud based platforms

Themarket has created opportunities for the license management hosting team to leverage commercial opportunities of the hosting business in the cloud. For instance, DXC offers hosting programs for Microsoft SPLA, Citrix, and VMware; Reprise Software offers RLMCloud, and Flexera Software offers FlexNet Cloud Licensing Service for management of software licenses in the cloud.

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Key Players

The Walt Disney Company
Meredith Corporation
PVH Corp.
Iconix Brand Group
Authentic Brands Group
Universal Brand Development
Nickelodeon
Major League Baseball
IMG College (Collegiate Licensing Company)
Sanrio
Sequential Brands Group
Westinghouse
General Motors
National Basketball Association
Electrolux
National Football League
Warner Bros. Consumer Products
The Pokemon Company International
Procter and G
Ferrari
Ralph Lauren
Mattel
Ford Motor Company
BBC Worldwide
The Hershey Company
Stanley Black and Decker
PGA Tour
National Hockey League
Sunkist Growers
WWE
Segmentations

Deployment

Cloud and On-Premise

Component

Software and Services

Brand Licensing Market: Regional Analysis

North America
U.S.
Canada
Europe
UK
France
Germany
Italy
Spain
Rest of Europe
Asia Pacific
China
Japan
India
South Korea
Southeast Asia
Rest of Asia Pacific
Latin America
Brazil
Mexico
Rest of Latin America
Middle East and Africa
GCC Countries
South Africa
Rest of MEA
Table of Contents for the Brand Licensing Market market report:

Market Introduction
Key Players
Domains
Main
Sub Domain
Parent Market
Brand Licensing Market Market Type
Product/Service Picture
Definition of Product/Service
Description of Product/Service Market
Revenue
Historic values
Forecast
CAGR
Drivers and their elaborations
Restraints and their elaborations
Opportunities with descriptive reasons
Regional Analysis for Brand Licensing Market market
Leading region
Reasons behind lead
Market share of the leading region
Top Performing country
Brand Licensing Market market segmental analysis
Segments and Categories
Leading Category
Reasons for performance
Explanation & Description
Research Methodology
Appendix

Direct Contact
Jessica Joyal
+91 8149193005 | +91-9284395731 | +91 9175986728
sales@themarketinsights.com
https://www.themarketinsights.com/blogs
https://www.linkedin.com/company/the-market-insights

The Market Insights is a sister company to SI Market research and The Market Insights is into reselling. The Market Insights is a company that is creating cutting edge, futuristic and informative reports in many different areas. Some of the most common areas where we generate reports are industry reports, country reports, company reports and everything in between. At The Market Insights, we give our clients the best reports that can be made in the market. Our reports are not only about market statistics, but they also contain a lot of information about new and niche company profiles. The companies that feature in our reports are pre-eminent.

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