Cascades Inc. Launched Cascades Fluff and Tuff Toilet Papers and Paper Towels for Tissue Products Market

Growing demand for sanitation and hygiene products such as tissue products used in the food service and healthcare industry is fostering the growth of the tissue products market. Also, advancement in tissue manufacturing technology such as ADT, ATMOS, and NTT is again uplifting the growth of the market. For instance, in September 2017, Sofidel Group launched Papernet BioTech, a toilet paper with Biologic Active Tissue Paper technology. The non-pathogenic microorganisms in the toilet paper are activated when the paper comes in contact with water and then, it produces enzymes that eat dirt. These enzymes are biodegradable and have no negative environmental impacts.

1. In March 2017, Cascades Inc. launched Cascades Fluff and Tuff toilet papers and paper towels
2. In May 2017, Orchids Paper Products launched New Tackle paper towels, Clean Scents paper towels, orchids Trends Designer paper towels, and Orchids Supreme bath tissue
3. In July 2002, Pregis, a manufacturer of protective packaging, has expanded its customer experience portfolio with Inspyre paper. This custom-branded tissue paper is dispensed from the Easypack Quantum on-demand, void-fill system
4. In May 2020, IT Tech Packaging has announced its plans for its new tissue paper production line
5. In March 2019, International technology Group ANDRITZ has launched its new tissue machine for textured tissue, the “PrimeLineTEX”, enabling customers to produce textured tissue of a quality superior to dry crepe and very close to structured (TAD) tissue.

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Market segment by Type, covers
Common Type
Sanitary Type

Market segment by Application can be divided into
At Home
Away from Home

The key market players for global Tissue Products market are listed below:
Asia Pulp & Paper (APP)
KCWW
Procter & Gamble
Unicharm Corporation
Hengan International
Vinda International
Georgia-Pacific
Sofidel Group

The Asia Pacific is expected to lead the global tissue products market, due to the rising demand for tissue products from countries such as China and India. According to the Indian Paper Manufacturers Association (IPMA), the manufacturing of tissue products in India was 16.63% in 2015 - 2016. Furthermore, the increasing manufacturing capacity of tissue products by market players is fueling the growth of the market in this region. For instance, Hengan Group expanded tissue production capacity in China by 50 thousand tons per year in January 2018.

Tissue products are thick, flexible, soft, and pliable sheets of tissue. They are typically disposable items intended for single use only. Paper towels and toilet paper are square, rectangles, or rounded strips of paper, while facial tissue is elongated, perforated rectangles and usually stacked in a large box. These products are most commonly seen in households, but they can also be found in medical establishments, including doctor's offices and dental clinics. Most tissue products available in stores are colored to make them appealing to customers.

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