Fox Nut Market: Production & Global Opportunity Analysis and Industry Forecast, 2020-2027

Fox Nut is popularly known as Lotus seeds or Makhanas. It is derived from the plant known as Euryale Fox that grows in Eastern Asia. It is a healthy snack which helps to reduce the weight and provide numerous benefits: control Blood pressure, reduce the risk of kidney problem, good content of calcium and iron and it is beneficial for the pregnant women. It has anti-inflammatory and antioxidant properties, which help to remove the toxic from the body and maintain the stress level of the body. Fox nut helps to keep the stomach full for a longer period as it contains protein, which helps to prevent unhealthy cravings. It contains a good amount of saturated fat, which helps to keep the body super healthy.

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Companies covered

K.K. Products, Manju Makhana, Sattviko, Maruti Makhana, and Shakti Shudha

COVID-19 Scenario Analysis:

Due to COVID -19, there is an increase in demand for consumable items and healthy food items as fox nut is one of them. The sales of healthy snack have increased, as it consumed by health-conscious people to maintain a healthy body and appetite. It is mostly produced in the Asia Pacific region and supplied the product to other countries. The supply has been hampered due to trade barriers and travel restrictions.

Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis

The demand for fox nut increases because of the inclination interest of customer towards the healthy snack. It is a substitute for unhealthy snacks like fried chips and popcorns. As the customer is adopting a healthy lifestyle with the growing awareness, they prefer snacks that are full of protein and low in fat so that they can consume without any fear. As dried fruit is also a good option for a healthy snack but, the overconsumption of dried fruit leads to high in calories and sugar. For a healthy snack, consumers are switching towards the fox nuts. It is high in nutrition and can be mixed with soups and vegetables. It contains minerals, fiber, vitamin, protein, and magnesium. It has medicinal properties that help cure diseases like diabetes, blood pressure, body stress, and chronic disease and provide them a healthy and better lifestyle.

Fox nut is of two types organic and inorganic. They both are gluten-free and have a low glycemic index. Inorganic fox nuts contain higher yield over organic fox nuts. It is neutral in taste and can add various species to make it more tasty snacks. There are available in different flavors according to the taste and preferences of the customer such as, baked, roasted, popped, and fried. But it loses all the nutritious when it is fried or roasted, but most of the people demand for the baked fox nuts as they are more health-conscious.

Fox nuts are consumed in the breakfast meal or snack meals. Vegetarian has a better option of fox nuts over flaxes and cereals. The increase of the busy schedule of the customer surge the demand of fox nuts. It is used as a supplement for a healthy balanced diet. The utmost reason for the increase in demand of fox nuts is dietician advises people to consume fox nuts in their evening snacks, which helps them to control their hunger, and their stomach will remain full for some time, and they will not consume any fried snacks. But excess of everything is bad for the health, and excess consumption of fox nuts leads to constipation, bloating, allergies, and gastrointestinal issues.

Asia Pacific region holds the highest market as fox nuts are produced here and have a good consumer base, and they know the benefits of eating fox nuts in their diet. The fox nuts are available on various channels, like online and offline. Most of the customers prefer to purchase from an e-commerce site where they can enjoy the benefits of discounts and convenience. Some customers can purchase from supermarkets, hypermarkets, retail stores, and grocery stores.

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Key Benefits of the Report:

This study presents the analytical depiction of the fox nut industry along with the current trends and future estimations to determine the imminent investment pockets.

The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the fox nut market share.

The current market is quantitatively analyzed from 2020 to 2027 to highlight the fox nut market growth scenario.

Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.

The report provides a detailed fox nut market analysis based on competitive intensity and how the competition will take shape in coming years.

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