Contact Center Solution Market An Objective Assessment Of The Trajectory Of The Market 2020-2030

Cloud contact center solutions have gained prominence during the COVID-19 (coronavirus) pandemic. With the help of cloud, service providers are able to achieve more flexibility in managing customer operations using a remote workforce. On the other hand, the trend of home-sourcing is gaining traction in countries of Asia Pacific. As such, Asia Pacific is projected to grow at an exponential rate in the contact center solution market during the assessment period.

The trend of home-sourcing is benefitting contact center agents amidst the current COVID-19 situation. These agents are being equipped with laptops and access to the corporate network via a VPN (Virtual Private Network) from their home Wi-Fi. This has drastically reduced the need for agents to report to their respective offices, whilst minimizing the exposure toward the novel infection. These factors are expected to drive the contact center solution market during the forecast period.

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Proactive Monitoring and Improved Agent Communication Help Optimize Customer Experience

The contact center solution market is expected to grow at an astonishing CAGR of ~19% during the forecast period. However, challenges such as poor audio quality and lack of communication at centers can affect services provided to customers. Hence, companies in the contact center solution market are implementing proactive monitoring and testing of phone lines to move toward better services. Conducting bi-weekly or monthly meetings at the center is another solution to avoid lack of communication.

Companies are investing in unique and innovative ideas to optimize their contact center customer experience. Proliferation of artificial intelligence (AI), visual support, and data analytics are helping companies to scale business opportunities. As such, companies are tapping into incremental opportunities in countries of North America, since this region is projected to hold the lion’s share in terms of revenue.

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AI, visual support, and data analytics are emerging as key drivers that are contributing to the growth of the contact center solution market. The growing demand for prompt and effective customer solutions is creating revenue opportunities for contact centers. Due to the ongoing pandemic, businesses have become more reliant on contact centers more than ever in order to cope with the increased demand. This explains why the contact center solution market is expected to cross US$ 118.6 Bn by the end of 2030.

Omni-channel communication and intelligent visual support are helping enterprises revolutionize their business. Voice messages and social media are helping agents to interact with customers. Co-browsing and augmented reality (AR) technologies are providing real-time solutions to customer problems.

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Organizations shifting from analog to digital technologies have led to tremendous growth in the amount of organizational data. Within the next few years, more than a quarter of the global population is anticipated to be using wireless devices. Hence, the demand for cross-channel communication solutions is projected to increase during the forecast period. Additionally, shift in working of BPO companies from phone calls to other communication channels, including e-mail, web chat, and social media is expected to boost the contact center solution market during the forecast period.

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This release was published on openPR.