Increased Consumption of Confectionery Products to Boost the Demand for Vegetable Fats

Fats are essential for the body for protecting it against heat losses, while helping in absorbing vitamins D, E and A. It is also important for the brain as well as in developing the immune system. Fats are also important for improving the body’s response to insulin. Consuming unsaturated fats or good fats reduces inflammation, low-density lipoproteins and stabilizes heartbeat.

But it should be noted that unsaturated fats are obtained from plant sources and trans fats are obtained from foods like cured meats, cakes, etc. Vegetable fats are primarily extracted from seeds or other fruit parts. Cocoa butter, soybean oil are some examples of vegetable oils.

These oils have polyunsaturated fats like Omega-3 which reduce the chances of premature death among older people. Also, some vegetable fats are monosaturated which lowers the LDL or bad cholesterol maintains levels of good cholesterol from the body. With such a long list of advantages, the demand for vegetable fats will possibly increase.

Speaking of which, the vegetable fats market is predicted to register a value of around USD 130 billion by the end of 2025.

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Growing consumption of bakery products to provide impetus to the usage of vegetable fats

Increasing disposable incomes, rapid urbanization, diversification of food eating patterns and disintegration of the joint family structure into nuclear families have resulted in the increased consumption of processed foods.

This has given an immense boost to the bakery industry across developed and developing nations. Similarly, countries like India are witnessing a significant rise in the consumption of bakery products. Numerically speaking, there are over 2000 semi-organized or organized bakeries along with over a million organized small scale bakeries in India, making it the largest segment of the food processing sector of the country.

Vegetable oil, which is pure fat, inhibits the formation of gluten as water is absent in these oils, thus giving tenderness to the final baked product. Also, with no gluten formed in the foods, it also makes these baked products more nutritional than the ones made with pure butter. With such a rise in the consumption of baked products, the market for vegetable fats is likely to showcase excellent growth numbers over the projected timeframe.

Growing inclusion of vegetable fats in diets of European population

With reduced consumption of trans and saturated fatty products owing to growing risks of cardiovascular diseases, many countries from the European Union have taken strong regulatory actions in eliminating these fats from the diets of European people.

For instance, in 2003, Denmark became the world’s first country to ban the sale of foods containing trans fats. Also, five other European nations have set regulations over the consumption of trans-fat-based products.

This has paved the way for the usage of vegetable oils in food products. These numbers reflect the growing preference of Europeans for vegetable fats over others, thus promoting market growth.

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