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Beauty Entrepreneurs to Benefit Immensely from Upcoming Weekly Webinars

05-11-2021 09:42 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: BeautySourcing.com

Online beauty & wellness education and sourcing platform BeautySourcing.com has recently announced that they will be conducting further educational webinars online, which will provide entrepreneurs from the beauty & wellness industry useful insights and knowledge on beauty innovations, digital marketing, and market trend forecasts.
The webinar series was launched on 31st March with the theme of “Reinvent the Chinese Market” and was well received by the participants. Following the first successful webinar, the organizer will extend the webinar series further by inviting industry captains and technical experts as guest speakers in their weekly webinars, covering themes such as ‘Beauty Ingredient Innovation and Trends’, ‘Beauty & Wellness’, and ‘How to use private traffic to engage with customers’ which will be relevant to the beauty players who want to enter into China.
These webinars are part of the BeautyAcademy sub-platform of BeautySourcing, an online B2B beauty platform that seeks to create an ecosystem to help international brands enter the Chinese beauty market, and for domestic brands to expand to the global beauty market. Beauty Academy aims to be a resource-sharing incubator platform for small and medium beauty brand owners to showcase their innovation, recognize & share their challenges, and deliver information through interviews and a series of online and offline events.
” In recent years, the beauty industry worldwide is undergoing unprecedented changes, thanks to rapid advances in medical sciences and proliferation of beauty knowledge through the Internet. Consumers today are increasingly discerning in choosing their beauty products and are willing to pay for products that are not only effective, but ones that also caters to their personal values such as environmental sustainability.” Says Tony, Founder of BeautySourcing.
Tony further adds: “If beauty brands want to survive and be the next market leaders, they must be equipped with the latest knowledge so that they can innovate and grow. Therefore, we have established the BeautyAcademy platform, so that fellow beauty players can network, exchange information and grow together.”
Prior to the COVID-19 pandemic, major beauty players worldwide are already undergoing significant changes to adapt and cater to new consumer demands from the Millennial and GenZ market segments. This has led to the numerous M&A activities that the industry has witnessed over the past few years, in hopes of establishing new business models, digital platforms, and tech solutions that will address the needs of their consumers.
And with the pandemic forcing people to stay at home, consumers have had more time to experiment with their beauty routines and become conscious of the products that they apply onto themselves, and its impact on the environment.

Bijou Wu
BeautySourcing.com
Marketing Manager
Tel: +1-646-653 2838
Email: Bijou.Wu@beautysourcing.com
Web: www.beautysourcing.com
Add: 62 West 47th Street,Suite 14A11 New York, NY 10036

BeautySourcing.com power the growth of global beauty supply side. With more than 15 years of experience leading exhibitors to attend 100 worldwide beauty trade shows. We are expert in reviewing suppliers capabilities and making the most use of the worldwide resources of beauty trade shows. With the outbreak of COVID-19, International flight suspensions caused a big impact in beauty supply side sourcing trade. Concerned people in the industry are welcome to engage in interaction with one another during normal trade shows, BeautySourcing.com create a new digital normal for you to one stop sourcing all the products and exhibitors from all global

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