Apparel Market in Germany Next Big Thing | H&M, Adidas, Oliver, Puma, Nike
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Apparel Market in Germany 2019-2024 with COVID-19 impact
This report includes Analysis, market forecasts, brands, consumer attitudes and trends in the German Apparel Market 2019-2024 with COVID-19 impact
The COVID-19 pandemic is set to cause a sharp drop of 23.0% in apparel retail sales in Germany in 2020. Though we expect the market to grow by 24.6% in 2021, retail spend is projected to remain below pre-COVID estimates at least till 2026.
- Germany’s apparel retail market will bounce back quickly in comparison to its European peers
- Value for money will be key to entice purchases post-pandemic
- Greater appetite of consumers to shop online will fuel channel shift
- Childrenswear to remain the most in demand within clothing, throughout COVID-19
- Retailers are capitalising on digital channels to adapt to the current crisis
Reasons to Buy
- Gain a comprehensive view of the German Apparel market and forecasts to 2024
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of Covid-19 on the German apparel market
- Investigate current and forecast trends in apparel to identify the opportunities offering the most potential
- Understand who the main competitors are in the German apparel market and their price positioning
Companies Mentioned in the Report
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