Direct-to-Consumer in Consumer Goods Market Competition & Segment Analysis - The Importance of Diversification

A new research document with title 'Direct-to-Consumer in Consumer Goods - Thematic Research' covering detailed analysis, Competitive landscape, forecast and strategies. The study covers geographic analysis that includes regions like North America Country (United States, Canada), South America, Asia Country (China, Japan, India, Korea), Europe Country (Germany, UK, France, Italy) & Other Country (Middle East, Africa, GCC) and important players/vendors.The report will help user gain market insights, future trends and growth prospects for forecast period of 2021-2026.

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Summary
This thematic research report takes an in-depth look at the direct-to-consumer trend in the consumer landscape and it presents related tech, consumer, and macroeconomic trends. An industry analysis is also present, highlighting the impact of COVID-19, key use cases, and the mergers and acquisitions for this theme.

Although 2020 was branded as the "year of the pandemic," for some in the consumer goods sector it was the "year of direct-to-consumer." COVID-19, combined with the slow death of the high street, has catapulted the disruptive model into the limelight for major players. Ensuring products reach the customer has become a more pressing issue, with store closures increasing across the globe and people's ongoing retreat into the safety of their home.

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Scope
- There are three aspects of the usual shopper journey that needs to be tackled and addressed when adopting a D2C model: how to interact and pull in consumers, how to deliver the product and what the product should be.
- The model allows for more adaptability and tailoring in each of these segments compared to traditional retail channels.
- Creative strategies have been employed by companies to establish a loyal customer base and that direct line of communication can be leveraged for future innovations.
The D2C channel is especially well suited for FMCG, because the frequent rebuying of products can be tapped into using subscription models.

Reasons to Buy
- Gain insight into the latest sub-trends around the direct-to-consumer trends.
- Understand the relevant consumer trends and attitudes that drive the trend so you can tap into what is really impacting the industry.
- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

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Table of Contents
Executive sum

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