Growing Demand of Mobile Health Apps and Solutions - Integrated Healthcare Solutions

Proliferation of mobile devices provides an entirely new and effective dimension to the healthcare industry, wherein solutions can be provided to end users in an extremely easy-to-use manner that can be accessed irrespective of the use location. Advent of mHealth apps and solutions have led the healthcare solutions market to expand its reach from hospitals to primary care and office space. The industry is witnessing influx of various start-ups venturing into the market, leading to high competition.

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Presence of leading mHealth service providers, along with wide availability of high-quality healthcare amenities, and increased healthcare awareness is expected to bolster market growth.

Increasing use of digital health records by healthcare professionals is expected to boost the market. For instance, Royal Philips, in India findings of the 15-country Future Health Index (FHI) 2019 report stated that 76% of healthcare professionals in India use digital health records (DHRs).

Increasing initiatives by government bodies to launch mobile health apps is also expected to boost the market growth. For instance, in August 2019, the U.S Department of Veteran Affairs released free mobile app, the VA Launchpad to streamline health care access for veterans and caregivers.

However, lack evidence and imperil patient privacy in mHealth apps is expected to hinder the market growth. For instance, in February 2019, British Medical Journal in the paper ‘Data sharing practices of medicines related apps and the mobile ecosystem: traffic, content, and network analysis’ stated that mHealth apps lack evidence and imperil patient privacy.

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