The Global Fitness App Market is expected to grow at a CAGR of 22% during 2021-2026

The growth of the Global Fitness App Market is attributed to the high demand for constant health assistance and the widespread reach of the internet and smartphones across the world. Besides this, a rising inclination towards weight loss and fitness drives the market. Moreover, the surge in R&D activities by the app developers to launch new features to make fitness apps more user-friendly is expected to provide opportunities for the significant growth of the market.

Key questions answered in the study
1. What are the current and future trends in the Global Fitness App Market?
2. How the market has been evolving in terms of end-user demand and application areas?
3. How the competition has been shaping across the countries followed by their comparative factorial indexing?
4. What are the key growth drivers and challenges for the Global Fitness App Market?
5. What are the customer orientation, purchase behaviour, and expectations from the Global Fitness App Market service provider across various Countries?

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Men Hold the Highest Market Share

According to the MarkNtel Advisors’ research report, “The Global Fitness App Market Analysis, 2021”. the Global Fitness App Market is anticipated to grow at a CAGR of around 22% during 2021-26. Based on Gender, Men tends to attain the largest market share in the global fitness app market in 2019. This is due to the high inclination of men towards sports & fitness activities and to maintain an aesthetic look. Besides this, men find workouts to be a fun activity, thereby involving a large number of men population into fitness activities. Thus, driving the growth of the fitness app market.

“The Global Fitness App Market Analysis, 2021” provides comprehensive qualitative and quantitative insights on the market potential, key factors impacting the market growth, hotspots and opportunities available for fitness app providers across the country. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitor's capabilities on 16 parameters. This will help companies in the formulation of Go to Market Strategies and identifying the blue ocean for its offerings.

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Europe showed substantial growth

Europe is anticipated to grow at a considerable rate during the forecasted period due to rising government initiatives to promote awareness regarding health and fitness. Further, the extremely high cost of fitness centres has resulted in a change in consumer preference to choose virtual platforms over traditional gyms and fitness studios. Additionally, the surge in investments by market players and high internet connectivity would proliferate the growth of the market as stated by MarkNtel Advisors’ research report “The Global Fitness App Market Analysis, 2021”.

According to MarkNtel Advisors, the major leading players in the global fitness app market are Bausch Health Companies Inc., Novartis AG, Pfizer Inc., Bristol-Myers Squibb Company, Johnson & Johnson, Merck & Co. Inc., Amgen Inc., AbbVie Inc., Eli Lilly and Company, Galderma S.A., GlaxoSmithKline plc, Mylan N.V.

Market Segmentation:
1. By Type (Workout and Exercise Apps, Disease Management, Lifestyle Management (Sleep Tracker and Period, Ovulation Tracking, Others), Nutrition & Diet, Medication Adherence, Others (Meditation & Brain Training Apps))
2. By Platform (Android, iOS, Windows)
3. By Device Type (Smartphones, Tablets, Wearable Devices)
4. By Gender (Men, Women)
5. By Region (North America, South America, Europe, Middle East & Africa, Asia-Pacific)
6. By Competitors (My FitnessPal Inc, Apple Inc, Google, Dom and Tom, Motorola Mobility LLC., Grandapps, Fitbit, Flo, Fitness Coach, Samsung Health, BetterMe, WillowTree, HealthifyMe, Home Workout.)

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MarkNtel Advisors is a leading research, consulting and data analytics firm that provides a wide range of strategic reports on diverse industry verticals to a substantial and varied client base that includes multinational corporations, financial institutions, governments, and individuals.

We specialize in niche industries and emerging geographies to support our clients in the formulation of strategies viz. Go to Market (GTM), product development, feasibility analysis, project scoping, market segmentation, competitive benchmarking, market sizing & forecasting, trend analysis, etc. in around 15 industry verticals to enable our clients in identifying attractive investment opportunities and maximizing ROI through an early mover advantage.

This release was published on openPR.