Scented Candles Market 2020-2027: Industry Size, Share, Growing Demand & Trends, Opportunities, Development Factors, Regional Analysis And Leading Key Players

Allied Market Research published a new report, titled, “Scented Candles Market” The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter’s Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain thorough understanding of the industry and determine steps to be taken to gain competitive advantage.

A scented candle is a candle that has a blend of natural or synthetic scented. Aroma or fragrance of scented candle can be extracted from the plants, essential oil, and fragrant chemicals. Essential oils are obtained from different sources like flowers and trees. Whereas, fragrant chemicals are extracted from animal sources and petroleum. The scented candles generate fragrance when the candle wax gets heated. They are used for aromatherapy, home decor, and have other effects like stress relive. The scented candles are founded in many designs, shapes, sizes, and fragrances.

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The growth of the global scented candles market is driven by the increase in usage of candles in home decor and rise in interest of people in interior decoration. The surge in market of massages and aromatherapy boosts the growth of the global market. Factors like increase in the demand for eco-friendly candles and organic candles can contribute to the growth of the global market.

However, some wax when burned can release toxic chemicals that can create problems like asthma, allergies, and skin problems. This can be the drawback of the scented candles that may hamper the growth of the global scented candle market. Even so, the introduction of organic candles and awareness about organic candles can create a new path for the growth of the global market. Launch of new design candles like fruit shape or other shapes can create an opportunity for growth.

Competitive analysis – Reckitt Benckiser, CoScentrix, Yankee Candles, Balsius International, Colonial Candles, Lee Naturals, The Conscious Candles, Parcan, Welburn Candles Pvt. Ltd., Vollmar Gmbh

Regions covered – North America (U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, Malaysia, Thailand, Indonesia, and Rest of Asia-Pacific), LAMEA (Middle East, Brazil, and Rest of LAMEA)

The global scented candles market trends are as follows:

The companies are increasing the fragrance portfolio and are producing food-inspired scents and renewed classic floral scents.
The manufacturer is producing fragrance like guava, lime, pepper in their new 2020 in different countries. The key players have launched natural -inspired scents like herb, botanicals to improve the moods.
Manufacturers like Serene house has launched a Flare ultrasonic diffuser, a trendy amber glass cover that showcases the seasonal fragrances.
The scented candles are founded in different shapes like fruits, vegetables, animals, and used mostly for decoration and gift purposes.

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COVID-19 Scenario Analysis:

The COVID-19 pandemic has positively affected the scented candle market.
There is an increase in the demand for scented candles because of rise in usage for home décor and aromatherapy.
Due to lockdown, the retail outlets are closed, which has caused the downfall in the sales but with the help of online platforms, the effect can be lessened.
The restriction on travel has affected the import and export that has disrupted the supply of inventory.


Key Segments Covered:

Raw Material

• Wax
• Liquid Dyes
• Soy
• Glass
• Others

Product Type

• Jar
• Pillars
• Tea Light
• Tumbler
• Vase
• Others

Fragrance

• Fruits
• Flower
• Spices
• Blends
• Others

Sales Channel

• Online Retails
• Offline Retails

Key Benefits of the Report:

○ This study presents the analytical depiction of the global scented candles industry along with the current trends and future estimations to determine the imminent investment pockets.
○ The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global scented candles market share.
○ The current market is quantitatively analyzed from 2020 to 2027 to highlight the global scented candles market growth scenario.
○ Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
○ The report provides a detailed global scented candles market analysis based on competitive intensity and how the competition will take shape in coming years.

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