Press release
India Alcohol Market by manufacturers, regions, type and application, forecast to 2027
Alcohol is chemically known as ethanol or ethyl alcohol, which is mainly found in wine, beer, and spirit that leads to drunkenness. Alcohol is produced by fermentation of yeast. For instance, wine is produced from the sugar present in grapes, similarly, beer, cider, and vodka are produced from the sugar in malted barley, apples, and potatoes respectively. Alcohol is basically classified as a sedative-hypnotic drug that depresses the central nervous system.Alcohol is a beverage that contains ethanol and contains ingredients such as grains, molasses, and food & beverages. Further, alcohol market can also be segmented into types such as IMFL, beer, wine, and country liquor. Alcohol market is expected to witness a significant growth during the forecast period (2019-27) owing to the increasing disposable income and increasing trend towards western culture in India.
Among type, beer segment is expected to hold significant market revenue share over the forecast period. This is owing to increasing demand of cereals across the globe due to its easy availability and nutritional benefits. For instance, beer includes various health benefits such as it helps prevent kidney stones, strengthens bones, helps in reducing stress, and lowers bad cholesterol. Apart from the above mentioned benefits, beer is a rich source of vitamin B6. These benefits of beer are expected to lead to an increasing demand for beer segment during the forecast period.
However, stringent government regulations in case of the alcohol market is expected to hamper the growth of the India alcohol market during the forecast period.
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Growth in urban population coupled with the increasing disposable income is projected to propel the market growth of alcohol. Moreover, the advent of variety in the flavor of alcohol coupled with the expanding product portfolio by the manufacturers has further projected to boost the growth of alcohol market. For instance, in July 2019, Coca-Cola (Japan) Co. announced the preparation for its official entry into the nation’s alcoholic beverage market. Further, in May 2018, the company launched a canned ch?hai spirit-based product in the Kyushu region on a trial basis.
Change in demographics coupled with the change in lifestyle is another major factor expected to foster the market of alcohol. The legal drinking age in India varies from state to state. For instance, 18 years in Goa, Uttar Pradesh and Karnataka, 21 in Tamil Nadu and Andhra Pradesh, and 25 in Maharashtra, Delhi, and Punjab. As such, the aforementioned statistics indicate that India is ideal for the high growth of the alcohol market.
Detailed Segmentation:
India Alcohol Market, By Type:
IMFL
Beer
Wine
Country Liquor
India Alcohol Market, By Origin Type:
Imported Liquor
Indian Made Foreign Liquor
Foreign Liquor Bottled in India
Indian Made Indian Liquor
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Key companies covered as a part of this study includes, United Spirits Limited, Tilaknagar Industries Ltd., Jagatjit Industries, Mohan Meakin, Globus Spirits, Allied Blenders and Distillers Pvt., SAB Miller, Radico Khaitan Limited, Khemani Group, SOM Distilleries and Breweries, and Carlsberg A/S
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