Baby Finger Food Market Growing at a CAGR of 7.4% During forecast period 2020-2027 | Kraft-Heinz, Inc.; The Hain Celestial Group, Inc.; HiPP GmbH & Co. Vertrieb KG

The baby finger food market was valued at US$ 18,589.43 million in 2019 and is projected to reach US$ 32,825.92 million by 2027; it is expected to grow at a CAGR of 7.4% from 2020 to 2027.

Baby finger foods are small pieces of food that infants and babies can hold and eat easily. These food products are known for their nutritional value and easy-to-digest baby finger food. These include fruit-flavored sweet finger food and the savory forms such as puffs, breadsticks, biscuits, wafers, and fruit and vegetable-based finger foods. The baby finger foods are available in prepared and dried form. This soft and easily-consumed food is produced to replace breast milk without lowering the necessary nutrition needed to ensure healthy babies' growth.

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Top Key Players:- Kraft-Heinz, Inc.; The Hain Celestial Group, Inc.; HiPP GmbH & Co. Vertrieb KG; Lotus Bakeries Corporate; Hero Group; Little Dish; Nestlé SA; Annabel Karmel Group Holdings Limited; Piccolo; and Dana Dairy

The baby finger food market is getting a big boost from the increasing awareness about the role it plays in meeting infants' and toddlers' nutritional needs. Moreover, increased birth rate, attractive and safe packaging, and product innovations propel baby finger food demand. Manufactures in the market are introducing baby finger food products that are low on artificial ingredients quotient. Infants and toddlers require an adequate amount of nutrition in their daily diet. Therefore, there is an increase in the demand for packaged baby finger foods with balanced nutrition value. Many companies launch innovative food products that offer products with minimal preservatives and adequate nutritional content.

These products are also prepared with the utmost care and hygiene to prevent contamination and ensure infants' safety. Growing awareness for nutrition, rise in organized retail marketing, and urbanization paired with a significant increase in working women populations are some of the key factors that boost the baby food industry growth. The increasing working women population with limited time to focus on their babies' nutritional have to use baby finger foods. This food has become an essential food for babies of working mothers. According to the Office for National Statistics (ONS), 74% of mothers in England (U.K.) were recorded as working-mothers as of September 2018, compared to 69% five years ago. The number has been steadily increasing from the past few years, where 62% were reported as working-mothers.

Impact of COVID-19 Pandemic on Baby Finger Food Market

The COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. As of August 2020, US, Brazil, India, Russia, Spain and UK are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Food and beverage is one the world’s major industries suffering serious disruptions such as supply chain breaks, technology events cancellations, and office shutdowns as a result of this outbreak. For instance, China is the global hub of manufacturing and largest raw material supplier for various industries and it is also one of the worst affected countries.

The report includes the segmentation of the global baby finger food market as follows:

Global Baby Finger Food Market, by Product Type

• Prepared
• Dried

Global Baby Finger Food Market, by Distribution Channel

• Hypermarkets and Supermarkets
• Convenience Stores
• Online

The lockdown of various plants and factories in China is affecting the global supply chains and negatively impacting the manufacturing, delivery schedules, and sales of various materials. Various companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia, and North America are affecting the business collaborations and partnerships opportunities. All these factors are anticipated to affect the industries in a negative manner and thus act as restraining factor for the growth of various markets related to this industry in the coming months.

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