Lip Powder Market: Size, Growing Demand & Trends, Development Factors, Segmentation, Challenges And Leading Players: L’Oreal, PG, Amore Pacific, Estee Lauder, Amway, Shiseido, Avon, Chanel, And Others

Allied Market Research published a new report, titled, “Lip Powder Market” The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter’s Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain thorough understanding of the industry and determine steps to be taken to gain competitive advantage.

Lip powder is a lip color in powdered form, which gives different feel and finish than classic lipstick cream, stain, and liquid. It is made from silica that helps create an even spread. It may also contain coconut oil, glycerin and vitamin E for hydrating the lips. The pigment-packed dust present in the lip powder melts onto the lips and creates a thin layer of matte or metallic color on lips after application. Lip powders are available in pressed powder or loose powder vials that come with a cushion tipped wand.

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The availability of large numbers of colors and variants of lip powder cater to different choices of the customers. Users also use lip powder over liquid or cream lipstick to enhance the look and deepen the color. Surge in number of women working in office increases the demand for liquid lipstick. Increase in appearance consciousness among the working class women further drives the growth of the market. Working class women want long lasting lipstick colors. Lip color is not only long lasting but also not easily smashed. The increase in disposable income also enables people to buy branded lip color product.

Regions covered – North America (U.S., Canada and Mexico), Europe (Germany, UK, France, Italy, Spain, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, Malaysia, Thailand, Indonesia, and Rest of Asia-Pacific), LAMEA (Middle East, Brazil, and Rest of LAMEA)

Competitive analysis – L’Oreal, Huda Beauty, Foshan San Jane Bio-Technology, PG, Coty, Amore Pacific, Estee Lauder, Amway, Shiseido, Avon, Revlon, Beiersdorf, LVMH, Chanel

COVID-19 Scenario Analysis:

The COVID-19 outbreak has caused a decline in the growth of the global industries creating a mass disruption for buyers as well as sellers. Markets and production units have been shutdown globally which has stopped the production, sale, and marketing of the product. This has also offered an opportunity for the companies to look after their supply chain relationship and business models for the future.

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The global Lip Powder market trends are as follows:

New product launches to flourish the market

The leading players are launching new products to meet the changing need of the customers. They are investing in research and development to come out with new innovative variant of lip powder. There is growing concern among lipstick users for the harmful effects on their soft lips because of the chemicals used in manufacturing of lip powder. To solve this problem and to increase the sale of lip powder to the eco-conscious buyers companies are producing organic lip powder products.

Lip Powder Market Type:

• Lip Powder Palettes
• Lip Powder Pen

End User

• Under 18 Years Old
• 18-30 Years Old
• 30-45 Years Old
• Above 45 Years Old

Distribution Channel

• Online
• Offline

Key Benefits of the Report:

This study presents the analytical depiction of the global lip powder industry along with the current trends and future estimations to determine the imminent investment pockets.
The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global lip powder market share.
The current market is quantitatively analyzed from 2020 to 2027 to highlight the global lip powder market growth scenario.
Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
The report provides a detailed global lip powder market analysis based on competitive intensity and how the competition will take shape in coming years.

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