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Personal Care Products Market explained in the report with major key companies

12-14-2020 02:53 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Coherent market insights

Personal Care Products Market

Personal Care Products Market

Personal care products are primarily used to help maintain and enhance personal hygiene and physical appearance of an individual. These products are thus widely used across every household, by people belonging to all age groups, genders, and ethnic and economic status. Hygiene, the imperative to human health and wellbeing, is also the precursor to several diseases such as tuberculosis and malaria. Increasing preference for personal care products over the recent past is a result of increasing consumer awareness about various hygiene-related diseases as well as the benefits of such products to reduce risk of the spread of these diseases. This in turn, is boosting growth of the personal care products market. Furthermore, rising health consciousness among the populace over the recent past, is increasing inclination towards natural and organic personal care products, owing to increasing awareness about the negative health impacts of synthetic personal care products.

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Major factors driving growth of the global personal care products market include increasing consumer inclination towards enhancing and maintaining personal aesthetic appeal, growing concerns regarding personal hygiene, and the growing retail industry. However, high product costs as well as growing consumer inclination towards homemade remedies such as honey wash, lavender cream, and homemade toothpastes pose as major restrains to growth of the personal care products market. Synthetic personal care products can cause a variety of health issues such as eye irritation, skin rashes, hormonal issues, throat and nose infection, and in some cases cancer.

Personal Care Products Market Taxonomy

On the basis of product type, the global personal care products market is segmented into:

Hair Care Products
Shampoo
Conditioner
Hair Gel
Hair Color
Hair Oil
Skin Care Products
Face Cream
Anti-Aging Cream
Skin Brightening Cream

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Key players in the market are involved in various growth strategies such as merger and acquisition, in order to enhance the marker position. For instance, in June 2019, Unilever PLC, a consumer goods company, acquired Tatcha LLC, a leading skincare brand.

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Coherent Market Insights is a prominent market research and consulting firm offering action-ready syndicated research reports, custom market analysis, consulting services, and competitive analysis through various recommendations related to emerging market trends, technologies, and potential absolute dollar opportunity.

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