Press release
A2P SMS (Application-to-Person) Market - Detailed Analysis of Current and Future Industry Figures till 2027 | ANAM, CLX, DIMOCO, Infobip, Nexmo, Syniverse, Tanla Solutions, Trillian Group, Twilio, tyntec
A2P SMS (Application-to-Person) Market report aims to provide a 360-degree view of the market in terms of cutting-edge technology, key developments, drivers, restraints and future trends with impact analysis of these trends on the market for short-term, mid-term and long-term during the forecast period.A2P SMS is the communication taking place between an application and a subscriber over messaging services for various purposes. With the evolution of smartphones accompanied with the emergence of OTT players in the market, the MNO’s have seen a sharp dip in the revenues earned from P2P (Peer-to-Peer) messaging services. However, there has been a parallel increase in the A2P SMS revenues for MNOs globally.
The global A2P SMS market is estimated to grow at a CAGR of 4.4% during the forecast period 2016 - 2025 and accounts for US$ 62.10 Bn in the year 2025.
SMS can reach to a customer’s even in the remotest area where there is a network connection and eventually becomes the easiest mode of communication with the customer. Distinct from instant messaging services, SMS service can function on standard and basic mobiles and it doesn’t depend on an internet connection to work. The reach and flexibility of SMS services when compared to online services is much more and the advantage of pre-paid mobile users still receiving text messages even if they’re out of balance gives the mode an upper hand. Some of the key features of messaging is that it achieves higher read rate within minutes and boasts the highest engagement rate when compared to emails and OTT mobile messaging apps. Eventually, with customers more likely to open messages than emails, it is vivid that A2P SMS market would be driven due to this.
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The reports cover key developments in the A2P SMS (Application-to-Person) market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market payers from A2P SMS (Application-to-Person) market are anticipated to lucrative growth opportunities in the future with the rising demand for A2P SMS (Application-to-Person) market in the global market.
Key Players Influencing the Market
• Air Charter Service India Pvt Ltd
• Air Methods
• American Medical Response, Inc
• Babcock International
• Express Aviation Services
• IAS Medical
• Life Savers Ambulance Services
• Lifeguard Ambulance Service LLC
• PHI Air Medical
• REVA Air Ambulance
The “Global A2P SMS (Application-to-Person) Market Analysis to 2027” is a specialized and in-depth study of the technology, media and telecommunications industry with a special focus on the global market trend analysis. The report aims to provide an overview of A2P SMS (Application-to-Person) market with detailed market segmentation by component, deployment type, industry vertical, and geography. The global A2P SMS (Application-to-Person) market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading A2P SMS (Application-to-Person) market players and offers key trends and opportunities in the market.
In our study, we have segmented the A2P SMS market by type, application, and business model and vertical. The type segment of A2P SMS market includes Cloud API Messaging Platform and Traditional & Managed Messaging Services. On the basis of applications the A2P SMS market is broadly segmented into Pushed Content Services, Interactive Services, Promotional Campaigns, CRM Services and Other Services. Moreover, the market for A2P SMS is bifurcated on the basis of vertical that have large applications of A2P SMSs that include BFSI, Retail, Media & Entertainment, Travel & Transport , Hospitality and other vertical sectors that find large applications of A2P SMSs. On the basis of geography, the A2P SMS market is analyzed into North America, Europe, Asia- Pacific (APAC), Middle East & Africa (MEA) and South America (SAM).
Besides this, the report analyzes factors affecting A2P SMS (Application-to-Person) market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions considered in the Global A2P SMS (Application-to-Person) Market report.
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global A2P SMS (Application-to-Person) market based on the type and application. It also provides market size and forecast till 2027 for overall A2P SMS (Application-to-Person) market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM). The market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
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Answers that the report acknowledges:
• Market size and growth rate during forecast period.
• Key factors driving the A2P SMS (Application-to-Person) Market.
• Key market trends cracking up the growth of the A2P SMS (Application-to-Person) Market.
• Challenges to market growth.
• Key vendors of A2P SMS (Application-to-Person) Market.
• Detailed SWOT analysis.
• Opportunities and threats faces by the existing vendors in Global A2P SMS (Application-to-Person) Market.
• Trending factors influencing the market in the geographical regions.
• Strategic initiatives focusing the leading vendors.
• PEST analysis of the market in the five major regions.
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