Press release
Drinking Iced Tea has many health benefits, daily cup (or two!) can be good for you, along with healthy teas
Iced Tea Market
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Market Dynamics
Iced tea is considered as a healthy alternative due to its antioxidant and natural content along with its lower sugar content as compared to other carbonated soft drinks, which is expected to be a major factor driving growth of the iced tea market.
The lemon and peach flavors are currently the most popular flavored ice teas. Furthermore, tea companies are introducing new products and flavor combinations in order to improve their position in the market. For instance, Steaz introduced an iced tea without any sugar infused with passion and dragon fruit flavors, in addition to jasmine hibiscus with sweetened lime in 2017.
Market Trends
According to the India Brand Equity Foundation the global Ready To Drink tea market was valued at around US$ 24.5 Bn and the market is projected to witness significant growth during the forecast period. RTD teas are gaining significant traction among consumers due to their excellent properties as compared to other beverages.
Key Players
Some of the key players operating in the global iced tea market include Arizona Beverages USA, BOS Brands, 4C Foods Corp., The Coca-Cola Company, Harris Freeman & Co, Unilever, Mother Parkers Tea & Coffee Inc., and Templar Food Products.
Market Taxonomy
Global iced tea market is segmented on the basis of product type, form, distribution channel, and region.
By Product Type -
Black Iced Tea
Green Iced Tea
By Form -
Liquid
Powder
Premix
By Distribution Channel -
Online
Supermarkets
Hypermarkets
Specialty stores
Convenience store
Restaurants
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