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Print Advertising Distribution Market Size 2020 – Latest Demand Insights and On-Going Trends Analysis by Top Manufacturers, and Growth Status Forecast To 2030
The Business Research Company offers "Print Advertising Distribution Global Market Report 2020-30: Covid 19 Growth And Change" in its research report store. It is the most comprehensive report available on this market and will help gain a truly global perspective as it covers 60 geographies. The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by region and by country. It also compares the market’s historic and forecast growth, and highlights important trends and strategies that players in the market can adopt.The global print advertising distribution market is expected to decline from $15.4 billion in 2019 to $14.4 billion in 2020 at a compound annual growth rate (CAGR) of -6.5%. The decline is mainly due to the COVID-19 outbreak that has led to restrictive containment measures involving social distancing, remote working, and the closure of industries and other commercial activities resulting in operational challenges. The entire supply chain has been disrupted, impacting the market negatively. The market is then expected to reach $14.25 billion in 2023 at a CAGR of -0.35%. Internet access, digital advertising, and social media are playing as huge contributors to the decline in print advertising distribution.
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The print advertising distribution market consists of revenue generated from providing services by entities (organizations, sole traders and partnerships) that are involved in the distribution and delivery of advertisement materials such as sample products, circulars, brochures, and coupons among others through door-to-door promotion, placing flyers, and handing the samples in retail stores. Only goods and services traded between entities or sold to end consumers are included.
An increase in consumer base is expected to drive the demand for the print advertising distribution market. Print advertising will continue to have a strong consumer base because print advertising offer readers high-quality, reliable content to develop credibility, and advertisers can easily leverage this credibility. According to a national survey of USA internet users, approximately 82% of Americans found print advertisements more trustworthy than online advertising. People of all ages read newspapers and magazines that are the mainstay of these print advertisements, however, the majority of the consumers are older adults and long-time readers. They find it easy to read the newspapers as it provides them the leisure to read as per their time, and also that they use significantly fewer digital applications and spend less time on gadgets. Therefore, an increasing number of the consumer base is predicted to fuel the demand for the print advertising distribution market.
Print Advertising Distribution Market Segmentation: -
By Type
Newspapers
Magazines
Posters and Banners
Others
By Service
Advertising Material Direct Distribution Services
Circular Direct Distribution Services
Coupon Direct Distribution Services
Directory Telephone
Door-To-Door Distribution Of Advertising Materials
Flyer Direct Distribution Services
Handbill Direct Distribution Services
Sample Direct Distribution Services
By industry
Retail
Electronics and telecommunications
Insurance
Finance
Others
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Few Points From Table Of Content
1. Executive Summary
2. Print Advertising Distribution Market Characteristics
3. Print Advertising Distribution Market Size And Growth
4. Print Advertising Distribution Market Segmentation
5. Print Advertising Distribution Market Regional And Country Analysis
.
.
.
25. Print Advertising Distribution Market Competitive Landscape And Company Profiles
26. Key Mergers And Acquisitions In The Print Advertising Distribution Market
27. Print Advertising Distribution Market Trends And Strategies
28. Print Advertising Distribution Market Future Outlook and Potential Analysis
29. Appendix
The report covers the trends and market dynamics of the Print Advertising Distribution Market in major countries - Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, and USA. The report also includes consumer surveys and various future opportunities for the market.
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Some of the key players involved in the Print Advertising Distribution Market are Canon Solutions America, DGI USA, Gannett Company Inc., Valassis, R.R. Donnelley, Axel Springer, Pearson PLC, Sensory Interactive, Valassis, Soft signage, News Corp, Bertelsmann Printing Group, Transcontinental Inc.
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The Business Research Company has published over 1000 industry reports, covering over 2500 market segments and 60 geographies. The reports draw on 150,000 datasets, extensive secondary research, and exclusive insights from interviews with industry leaders. The reports are updated with a detailed analysis of the impact of COVID-19 on various markets after WHO declared COVID-19 as a pandemic.
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