Press release
First African Luxury Flagship Showroom Opening For Bond & Carnaby
International luxury menswear company Bond & Carnaby has announced plans to introduce luxury goods to the African market by opening a flagship showroom in Nairobi, Kenya in the latter part of 2012The brand tagline: Love for elegance, Passion for craftsmanship defines the excellence of products emblematic of the brands heritage. From the finely tailored bespoke suits & shoes, to the timeless sartorial collection of Ready-to-Wear options expertly crafted from luxurious fabrics, it is evident that a keen eye for detail and finishes is at work. There is an adherence to the greatest standards of craftsmanship reminiscent of Savile Row tailoring. Bond & Carnaby incorporates modern state-of-the-art styling while maintaining the integrity of classical tailoring for continual evolution. The resulting products boast universal quality: truly inspired designs that are timeless, versatile and sophisticated. It stands out as something different and distinctive.
Bond & Carnaby is set to be among the few pioneers in the luxury goods market in Africa. The company's CEO, David Melita states " Africa has long been viewed by most luxury brand conglomerates as a mere bystander in the world of luxury goods and I feel that with some real infrastructure development and opportunity to create luxury environments for brands to come in, this market has enormous potential to become a key luxury destination. Africa already plays a substantial role in the luxury market not only as a muse to brand designers and a source for raw materials, but more so in the luxury consumer market that can both afford and appreciate quality products. So many raw materials are regularly extracted and exported from the continent to produce luxury goods in Europe, America and the like. It is only fitting that our goods are created in Africa, by local skilled African craftsmen using African raw materials for both the domestic and international markets. The continent can be, and and ultimately will be, a luxury producer as well as consumer". We aim to change the often misguided perception of chaos & poverty by producing quality crafted luxury consumer goods that positively represent the African continent and bring to light the potential that the continent holds".
The exclusive flagship showroom is set to be a unique luxury lifestyle destination that can only be described as the ultimate man-cave. The showroom will boast an array of options from an in-house bespoke tailoring room, a gentleman's barber shop, a cigar room, to personal concierge services such as expert shoe shinning, a business center and a laundry drop off service. This will most certainly be the quintessential gentleman's shopping destination, a home away from home.
"Our aim is to introduce a world of luxury most only dream about" says CEO David Melita.
Bond & Carnaby clientele can purchase a mix of modern yet timeless elegance in a luxury environment while being catered to by knowledgeable staff members that will guide and educate them in all things sartorial.
More information about Bond & Carnaby is available online at: http://www.bondandcarnaby.com.
Since its inception, BOND & CARNABY has pursued a coherent mission: To create modern yet classic men's luxury goods with a refined taste where a perfect balance of fine craftsmanship, edgy experimentation and meticulous attention to detail defines the excellence of a product emblematic of the brands heritage.
Founded in 2010, Bond & Carnaby has infiltrated the luxury market by introducing luxury goods for the discerning gentleman who can not only afford luxury goods, but also appreciate fine craftsmanship.
JULIE SAWYER
BOND & CARNABY
5183 VILLAGE GREEN
LOS ANGELES, CA 90016
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