Cloud Advertising Market will reach at Higher CAGR by 2020-2025 | Top Key Players - AWS, Oracle, Google, Rackspace Hostings, IBM, Adobe Systems, Salesforce, Marin Software

Global Cloud Advertising Market Synopsis:

The report covers a forecast and an analysis of the Cloud Advertising Market on a global and regional level. The study provides historical data for 2015, 2016, 2017 and 2018 along with a forecast from 2020 to 2025 based on revenue (USD Million) and volume (Kilotons). The study includes drivers and restraints of the Cloud Advertising Market along with the impact they have on the demand over the forecast period.

The most important key factors driving the growth of the Global Cloud Advertising Market are functional capability, cost effectiveness, surge in number of small & medium enterprises across all regions and growing awareness of cloud-based advertising in emerging markets such as China and India.

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Based on the regional analysis, North America is dominating the Global Cloud Advertising Market owing to the high rate of cloud adoption among regional end users. Most of the significant market vendors are also US-based. In the United States, mobile marketing is expected to be an engine for the digital marketing and advertising industry. The increasing investments in mobile advertising companies in the region are also enhancing the studied market growth. In addition, the increasing investments in AI and machine learning technologies in the region are also developing a space for the studied market to grow.

This report contains a complete product overview and its scope in the market to define the key terms and provide the clients a holistic idea of the market and its tendency. It comprehensively evaluates the Global Cloud Advertising Market with different perspectives for the purpose of providing a detailed, informative, and accurate analysis of regional growth, competition, market segmentation, and other important aspects.

Global Key Players:

1 Amazon Web Services

2 Oracle Corporation

3 Google

4 Rackspace Hostings

5 IBM Corporation

6 Adobe Systems Incorporated

7 Viant Technology LLC

8 Salesforce.com

9 Marin Software

10 Imagine Communications Corp and More…………..

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Product Type Segmentation

1 Cross Channel

2 End-to-end

Industry Segmentation

1 SMEs

2 Large Enterprises

On the basis of Regional analysis, North America and Europe holds major share in global Cloud Advertising market. Moreover, Asia-Pacific is expected to record higher growth rate in Cloud Advertising Market during the forecast year.

Latest Technology Industry News:

Amazon Web Services (AWS) (June 17, 2020) - AWS Is Preferred Cloud Provider for Genesys Cloud Customer Experience and Contact Center Platform - Amazon Web Services, Inc. (AWS), an Amazon.com company, announced that Genesys has selected AWS as the preferred cloud provider for Genesys Cloud, an all-in-one solution and leading public cloud contact center platform. Organizations around the world use the platform to manage and improve customer relationships across any channel, including voice, text, web chat, and social. Genesys Cloud is built on and relies upon AWS’s comprehensive set of cloud services to quickly develop and deliver new features to customers, as well as to enable organizations to deploy and scale the platform rapidly. Throughout the COVID-19 pandemic, Genesys Cloud has leveraged AWS’s highly reliable and secure global infrastructure to help organizations swiftly transition from centralized contact centers to remote contact centers, allowing service representatives to work from home and manage higher interaction volumes as a result of the crisis.

The Genesys Cloud platform uses a broad range of AWS services including compute, database, analytics, machine learning, storage, and security to enable organizations to deliver personalized experiences to their contact center customers even during peak demand. For example, to help generate real-time insights that guide human agents and chatbots during customer engagements, Genesys Cloud uses Amazon Athena for on-demand, serverless analysis of historical customer data, along with Amazon ElastiCache, a service that provides in-memory data storage and caching, to facilitate effective live interactions. To further enhance contact center responsiveness, Genesys Cloud indexes and queries customer interactions using Amazon DynamoDB, a key value database that delivers single-digit millisecond performance at any scale, enabling users to identify patterns in customer service requests around the world and accommodate extreme concurrency of requests. Built on AWS’s scalable and highly performant infrastructure, Genesys Cloud features a microservices architecture and robust application programming interfaces (API) to enable its customers to easily customize their experience by integrating third-party software such as business optimization and employee and customer engagement applications.

“It’s more important than ever for organizations’ contact centers to be nimble so they can adjust their operations, pivot rapidly to remote work, and manage fluctuating demand at a moment’s notice. The depth of AWS services contribute to Genesys Cloud’s robust capabilities and scale, which enable organizations to ensure business continuity and maintain meaningful connections with their customers,” said Olivier Jouve, Genesys Executive Vice President and General Manager of Genesys Cloud. “In addition, with AWS’s global infrastructure, we are putting Genesys Cloud within reach for even more organizations around the world, helping them improve customer engagement while meeting data sovereignty requirements.”

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Major Points in Table of Contents:

Global Cloud Advertising Market Report 2020

1 Cloud Advertising Product Definition

2 Global Cloud Advertising Market Manufacturer Share and Market Overview

2.1 Global Manufacturer Cloud Advertising Shipments

2.2 Global Manufacturer Cloud Advertising Business Revenue

2.3 Global Cloud Advertising Market Overview

2.4 COVID-19 Impact on Cloud Advertising Industry

3 Manufacturer Cloud Advertising Business Introduction

3.1 Amazon Web Services Cloud Advertising Business Introduction

3.2 Oracle Corporation Cloud Advertising Business Introduction

3.3 Google Cloud Advertising Business Introduction

3.4 Rackspace Hostings Cloud Advertising Business Introduction

3.5 IBM Corporation Cloud Advertising Business Introduction

3.6 Adobe Systems Incorporated Cloud Advertising Business Introduction

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