Pantee, The World's First Underwear Brand Made From Deadstock T-Shirts, Launches on Kickstarter

Pantee launches the first collection of sustainable underwear made from t-shirts on Kickstarter.

[London, 4th Nov 2020]

Pantee today launched on Kickstarter (https://bit.ly/34rCrIW) to bring their first collection of sustainable underwear made from upcycled t-shirts to life. Designed by women, for women and the planet, their innovative approach uses materials already in existence, preventing unused garments from going to waste and demanding less water in the supply chain.

Starting from £59.00, each set has been thoughtfully designed for ultimate comfort with no compromise on style – you’ll want to wear this underwear as outerwear. With three styles of bras and briefs, the collection truly has something for everyone.

Founded in 2019 by sisters Amanda and Katie McCourt, and brought to life remotely during the pandemic, Pantee is committed to rethinking waste and to making high-quality products in a better way.

“When we learnt about the number of garments going to waste each year, we just had to do something about it,” said co-founder, Amanda McCourt. “We are proud to have created a collection that pushes the boundaries of what can be achieved through upcycling.”

“‘We’ve hit a saturation point. We’re making too many clothes and the recycling markets are full,” explains Ross Barry of the family-run textile recycling firm LMB Textiles Ltd. “We need more brands like Pantee to change how we view deadstock garments and disrupt the industry."

The fashion industry produces 10% of global carbon emissions and is responsible for 20% of worldwide wastewater. Its impact is catastrophic, yet around 30% of all clothes made are never even sold.

“Every year $120B worth of unused textiles just sits in warehouses collecting dust, being burned or sent to landfill. This matters now more than ever as the world is experiencing a crisis of supply! Keeping deadstock fabrics in circulation longer means we can slow down the rate of textile production. It's a win-win-win for people, planet, and profit!” explains Stephanie Benedetto, CEO of deadstock marketplace Queen of Raw.

Creating underwear from t-shirts is just the start for these sisters. They have built ethical and sustainable practices into the core of their business from the production floor to the customer’s door.

Every order is packaged in plastic-free, recyclable packaging. Plus, Pantee has committed to offsetting all carbon emissions produced in its process and plants one tree for each order.

Pantee products are made in a facility in Bangladesh that meets strict labour standards. The ethical production process ensures pay above the living wage, management positions for women and yearly bonuses.

In exchange for pledging, backers can get their hands on underwear from Pantees first collection. Simply choose your favourite set, or mix and match styles to create your ideal combination.

For more information, media inquiries and interviews, please contact hello@pantee.co.uk.

View the Kickstarter campaign: https://bit.ly/34rCrIW.

Visit the website: pantee.co.uk.

Pantee LTD
Press contact: katie@pantee.co.uk
Postal Address: Beechwood Grange Main Street, Scotton, Knaresborough, North Yorkshire, United Kingdom, HG5 9HY

About Pantee

Pantee is committed to rethinking waste and making high-quality products in a better way. Founded in 2019 by sisters Amanda & Katie McCourt, Pantee is the first underwear brand to tackle fashion waste by upcycling deadstock t-shirts into comfy, stylish underwear.

This release was published on openPR.