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R&M to Participate in Cisco Expo 2012 in Morocco

03-27-2012 04:41 AM CET | IT, New Media & Software

Press release from: Reichle & De-Massari

Jean Pierre Labry, Executive Vice President of R&M Middle East and Africa

Jean Pierre Labry, Executive Vice President of R&M Middle East and Africa

DUBAI, United Arab Emirates – 26 March, 2012- Reichle & De-Massari (R&M), the Swiss structured cabling specialist, today announced that it will be participating in the Cisco Expo 2012 which will held in Morocco on the 28th and 29th of March. This is the first time that R&M is participating in the event and it is in line with the company's aggressive market penetration strategy for the region.

“We are extremely excited to be a part of the Cisco Expo in Morocco. The country holds a huge potential for our products and solutions and is key to our expansion in the IT market in North Africa,” said Jean Pierre Labry, Executive Vice President of R&M Middle East and Africa. “The expo is a great opportunity for us to introduce our innovative products such as the Single Circuit Management system, the all-in-one HD panel solution and our industry leading Cat. 6A cabling solution. We expect to generate a good degree of awareness and hope to interact with key players from the ICT community in the region.”

This year, R&M will exhibit a number of its market leading cabling solutions such as the powerful and installation-friendly Cat. 6A copper cabling solution which offers a wide performance scope of up to 500 MHz bandwidth and is capable of delivering 10 Gigabit Ethernet (10 Gb/s) speed. R&M will also showcase its HD panel, that can be fitted with either unshielded and shielded Cat. 6A ISO modules from R&M, and its Single Circuit Management (SCM) splice tray system which simplifies fiber management on all platforms and network levels up to the building entry point. These solutions from R&M are designed for deployment in industries across all verticals and are optimized for next generation networks in central offices, data centers and FTTx architectures.

The Cisco Expo in Morocco is a part of a series of events held annually by the networking giant which offer organizations the opportunity to meet professionals from both Cisco and its partner groups and to educate themselves on the latest trends and innovations in the ICT industry. The expo will also feature presentations from industry experts on key topics such as cloud computing, virtualization, borderless networking, e-education, unified communications and modern safety and security. The R&M stand is located in Hall 2, stand C5.

About Reichle & De-Massari AG (R&M)
Reichle & De-Massari AG (R&M) develops and manufactures passive cabling solutions for communication networks. R&M has earned a reputation as a quality leader with its excellent copper and fiber optical products.
The company has its own marketing organizations in 30 countries. They, in turn, are grouped together in seven sales regions. It generates 75 percent of its sales abroad; EBIT was 6 percent. The company invests more than USD 9 million in research and development every year.

R&M is one of the 500 largest companies in Switzerland and has about 600 employees there. The company is wholly owned by the Reichle family and is being managed in the second generation as an independent family company.

More information is available at http://www.rdm.com

Ian Saldanha
Procre8
Villa 41, 81-d Street, Uptown Mirdif
P.O. Box 78835, Dubai
United Arab Emirates

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