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How Email Marketing Software Market Is Booming Worldwide? | Major Key Players:- AWeber Communications., Campaign Monitor Pty Ltd., Constant Contact, Inc., Jivox Corporation, Deluxe Corporation, HubSpot, Inc., iContact Marketing Corp., Infusion Software, I
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The emergence of COVID-19 has brought the world to a standstill. We understand that this health crisis has brought an unprecedented impact on businesses across industries. However, this too shall pass. Rising support from governments and several companies can help in the fight against this highly contagious disease. There are some industries that are struggling and some are thriving. Overall, almost every sector is anticipated to be impacted by the pandemic.
We are taking continuous efforts to help your business sustain and grow during COVID-19 pandemics. Based on our experience and expertise, we will offer you an impact analysis of coronavirus outbreak across industries to help you prepare for the future.
Click here to get the short-term and long-term impact of COVID-19 on this Email Marketing Software Market.
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Key Players of Email Marketing Software Market:
AWeber Communications.
Benchmark Internet Group
Campaign Monitor Pty Ltd.
Constant Contact, Inc.
ConvertKit LLC.
Jivox Corporation
Deluxe Corporation
GetResponse Sp. z o.o.
HubSpot, Inc.
iContact Marketing Corp.
Infusion Software, Inc.
j2 Global, Inc.
Mad Mimi
Mailchimp
Pinpointe On-Demand, Inc.
com, inc.
Sendinblue
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Rising Email Automation Trend to Augment Growth
The focus of major companies towards improving customer relations by implementing email marketing will boost the email marketing software market growth. For instance, salesforce.com, Inc, a cloud-based American software company announced its survey in 2017, which indicated that most of the business to business (B2B) marketers are still preferring email marketing for their campaign. The survey also stated that email marketing gains traction in the industry by showcasing 106% growth during the year 2015 to 2017. The email automation trend has gained popularity over the years. Automated email marketing offers the facility to send out emails to customers automatically, which improves customer engagement. The rising awareness regarding the advantageous features of automated email among enterprises will spur opportunities for the market during the forecast period. The growing emphasis on promotional email including welcome series email, nurture series emails, birthday or anniversary emails, or user verification emails offered by Email Marketing Software Market automation will have a tremendous impact on the market in the forthcoming years.
Regional Analysis:
Presence of Numerous Enterprises to Enable Growth in North America
The Email Marketing Software Market in North America stood at USD 355.4 million in 2019 and is predicted to dominate the global market during the forecast period owing to the rising inclination towards email marketing platform for enhancing advertising capabilities. The presence of small & medium enterprises will further foster growth in the region in the foreseeable future. Asia Pacific is predicted to witness a substantial growth rate during the forecast period owing to the rising demand for technology in the developing countries. The penetration of high-speed internet services will further aid the adoption of Email Marketing Software Market in the region. The emergence of digital marketing companies in India will have an excellent effect on the market. The small companies and startup are leveraging email marketing software as the most cost-effective tool to expand their customer base, which in turn, will boost the market in the forthcoming years. The expansion of IT companies in developing nations such as India and China will promote the growth of the market.
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Key Development:
November 2019: Shopify, a multinational e-commerce company announced the release of an email marketing tool named Shopify Email. The innovative tool offers customized email templates and tracking of email marketing campaigns inside Shopify Marketing
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