Eye Makeup Market Trends 2020 | Industry Growth, Share, Size, Demand and Future Scope 2025 | IMARC Group

According to IMARC Group’s latest report, titled “Eye Makeup Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025,”. Looking forward IMARC Group expects the global eye makeup market to grow moderately during the forecast period (2020-2025).

Eye makeup refers to products that are used to enhance the appearance of the eyes. These products are formulated with the help of emulsifiers, water, thickeners, moisturizers, and fragrances. Nowadays, a wide variety of eye makeup products are available in the market, ranging from waterproof to mineral-based to products with long-lasting formulations.

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Market Trends:

The global eye makeup market is primarily driven by the growing influence of social media and the expanding e-commerce industry that has emerged as a convenient and hassle-free shopping solution for individuals. However, consumers have reduced their discretionary expenses with the outbreak of the COVID-19 pandemic. Consequently, several retail brands are focusing on strengthening their market presence and providing a diverse collection of products. Moreover, with the increasing awareness regarding the harmful effects of synthetic products among consumers, they are rapidly opting for cosmetics with natural ingredients. Due to this, manufacturers are introducing organic and halal-certified eye makeup products to widen their consumer base.

Eye Makeup Market 2020-2025 Analysis and Segmentation:

Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.

Some of these key players include:

• Amway Corp
• Avon Products Inc.
• Chanel S.A.
• Colorbar Cosmetics Pvt. Ltd.
• Lakmé Cosmetics (Hindustan Unilever),
• L'Oréal S.A.
• LVMH
• Oriflame Cosmetics
• Revlon Inc.
• Shiseido Company Limited
• Estée Lauder Inc.
• Procter & Gamble etc.

The report has segmented the market on the basis of mechanism, operation, discharge pressure, end- use industry and region.

Breakup by Product Type:
• Mascara
• Eye Shadow
• Eye Liner
• Eye Pencil
• Eyebrow Gel
• Others

Breakup by Distribution Channel:
• Hypermarkets and Supermarkets
• Specialty Stores
• Convenience Stores
• Online Stores
• Others

Breakup by Pricing:
• Low to Medium Price
• Premium Price

Breakup by Source:
• Chemical
• Natural
• Organic
• Halal
• Other

Explore full report with table of contents: https://www.imarcgroup.com/eye-makeup-market

Breakup by Region:
• North America
• Asia Pacific
• Europe
• Latin America
• Middle East and Africa

Key highlights of the report:
• Market Performance (2014-2019)
• Market Outlook (2020- 2025)
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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This release was published on openPR.