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Embedded Analytics Market Trends, Growth, Analysis and Forecast - 2025
Embedded Analytics Market
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Top Key Players - IBM Corp., Microsoft Corp., SAP SE, SAS Institute Inc., MicroStrategy Inc., Oracle Corp., Tableau Software, TIBCO Software (Vista Equity Partners), Birst, Inc. (Infor Inc.), Logi Analytics, Inc., and so on.
Analytics functionality embedded within business software includes dashboards and data visualizations, benchmarking, static and interactive reports, mobile reporting, self-service analytics, and ad hoc querying, predictive analytics, visual workflows, and so on. Proper data visualization is way more superior to the raw data, which is driving the embedded analytics market in the business sector. The above functionality of the embedded analytics provides relevant information to the user to perform his everyday decision making more efficiently.
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Several researchers have discovered a potential connection between robust data management strategy and companies’ financial performance. This enables businesses to reach the market faster with products and services that are efficiently associated with customer needs. Thus, the increasing presence of big data in the businesses is creating huge opportunities for the growth of the global embedded analytics market. In today’s competitive business environment, more and more businesses are likely to use these solutions in order to enhance the experience of their customers by tracking the social media activities of their targeted customers. Moreover, the businesses are deploying these platforms to perform sales and marketing management to get competitive intelligence over their competitors.
These players are actively adopting different growth strategies such as mergers & acquisitions, partnerships, collaboration, and new product launches among others to remain competitive in the marketplace.
Recent Developments in Market
In June 2020, Logi Analytics, Inc. had released a new innovation, Logi Composer to its logi analytics platform. Logi Composer is designed and built with software development teams to offer the first out-of-the-box development experience for embedded analytics.
Global Embedded Analytics Market Segmentation
By Deployment Type
• Cloud-Based
• On-Premises
By End-User
• BFSI
• IT and Telecomm
• Retail
• Energy and Utilities
• Manufacturing
• Healthcare
• Others
Global Embedded Analytics Market – Segment by Region
North America
• The US
• Canada
Europe
• Germany
• UK
• France
• Spain
• Italy
• Rest of Europe
Asia-Pacific
• China
• Japan
• India
• Rest of Asia-Pacific
Rest of the World
• Middle East & Africa
• Latin America
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• To Analyze the Analytics as a service Market based on various factors- porters five force analysis, mega trend analysis, macroeconomic indicators etc.
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