Smoothies Market Future Strategic Planning, Size, Share, Emerging Trend, Global Overview, Key Players Review and Forecast to 2024

Market Scenario
The global smoothies market is expected to garner a revenue of USD 2.9 billion by 2024 with a CAGR of 5.8% during the forecast period of 2019–2024.
A smoothie is a thick beverage prepared by blending an assortment of fruits, vegetables, and other ingredients including milk, seeds, yogurt, sweeteners, and nutritional ingredients. Smoothies are high in nutrients such as vitamins and fibers and can be easily prepared and stored for immediate or later consumption.

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Smoothies are gaining acceptance globally, owing to increasing health concerns among the population. Also, due to increasing costs of healthcare, consumers are inclining towards smoothies as one of the breakfasts as well as snack options to stay healthy. Increasing awareness among the consumers regarding the benefits associated with the product is also driving the growth of the market.
Rising demand for functional food and beverages is also propelling the growth of smoothies. Moreover, continuous product launches in this field are expected to drive the smoothies market in the coming years. Additionally, strategic initiatives undertaken by the major market players will surge the growth of the market.

Segmentation
The global smoothies market has been segmented based on type, packaging type, distribution channel, and region.
By type, the global smoothies market has been classified as fruit-based, vegetable-based, blends, others. Blends segment holds the major market share in global smoothies market, and the same segment is expected to be the fastest growing segment.
The North American smoothies market has further been segmented into the US, Canada, and Mexico. The European smoothies market has been classified as the UK, Germany, France, Italy, Spain, and the rest of Europe. The smoothies market in Asia-Pacific has been divided into China, India, Japan, Australia and New Zealand, and the rest of Asia-Pacific. The smoothies market in the rest of the world has been segmented into South America, the Middle East, and Africa.

Key Players
PepsiCo, Inc. (US), The Coca-Cola Company (US),Danone S.A. (France), Nestlé SA (Switzerland), Bolthouse Farms, Inc. (US), Barfresh Food Group (US), Innocent Drinks (UK),Suja Life, LLC (US), Smoothie King Franchises, Inc. (US), Savsé (UK), MTY Food Group (Canada), Crussh Juice Bars (UK), Ella's Kitchen (Brands) Limited (UK),Tropical Smoothie Café (US) are some of the key players in the global smoothies market.

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Regional Market
Europe accounted for the largest market share in 2018. The region’s dominance and growth can be attributed to the increasing consumption of functional food among health-conscious people. North America is expected to be the fastest-growing region in the smoothies market. Consumers inclination towards choosing smoothies over other beverages is expected to drive the growth of the market in the region. Growing health problems among the consumers are influencing the increasing demand for smoothies in the rest of the world.

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