Press release
Yoga Mat Market Trends and Opportunities in Grooming Regions with Forecast 2025
Yoga Mat Market
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Market USP
Increasing demand for non-toxic, natural, and eco-friendly products
Growth Opportunities in the Market
Rising preference for natural and eco-friendly yoga mats: Consumers prefer natural and organic products for use in day-to-day life. To cater to consumer demand, yoga mat manufacturers are introducing cotton and jute yoga mats. The cotton yoga mat segment is projected to register the highest CAGR during the forecast period. Manufacturers such as ASE Yoga India, Magfit, Onlymat, Montesa, and IDA Yog offer jute yoga mats globally. The increasing number of yoga enthusiasts and a focus on maintaining healthy lifestyles are likely to drive the demand for these products during the assessment period.
Growth of the organized retail sector: Consumers prefer retail stores such as supermarkets and hypermarkets to test the quality and variety of products. Additionally, store-based channels aid in price comparison for different products and brands, which is driving the growth of the segment in the global yoga mat market. The increasing number of specialty stores offering products for both adults and children have contributed significantly to the offline sales of yoga mats globally. However, the use of e-commerce or online channels is increasing due to the ease of home shopping and availability of a variety of products. Moreover, these channels offer deals, discounts, and coupons to attract consumers which are further driving the growth of the segment.
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Key Players
OutdoorGearLab LLC (US)-Prana Revolution
Kolckmann GmbH (Germany)-ako yoga
Hugger Mugger (US)-Tapas, Eco-Rich, Earth Elements
Shrine Sports Distributors (India)-Stag
Shenzhen Haifuxing Technology Co., Ltd. (China)-HFX
Jade Yoga (US)
Liforme Ltd (UK)
Mandala Yoga Mat (US)
Aerolite (India)
Shanghai Eversuccess Industries Co., Ltd (China)
shanghai fitnessourcing inc. (China)
Hefei Bodyup Sports Co., Ltd. (China)
Elysian (Taiwan)
Microcell Composite Company (Taiwan)
Jiangxi Lveten Plastic Industry Co., Ltd. (China)
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