Press release
A “social” male’s wig for mental health
Hair loss is one of those natural phenomena that affects almost every man sooner or later. However, there is still a stigma attached to this topic. In 2017 Kerry Montgomery and colleagues made the scientific discovery that hair loss in men can still trigger generalized and social anxiety as well as depression (BMJ Open, doi: 10.1136/bmjopen-2016-015468).Although there are now drug treatments for hereditary hair loss in men, these are often associated with side effects that can affect the intimate life. “Hair systems" were also invented. These are half-cap wigs like a toupee that are glued to the smoothly shaved upper side of the head. This can lead to skin issues and very high maintenance costs.
So, over the years the classic full-cap wig for men has become a luxury product. And this despite the fact that studies such as those by Montgomy et al. prove that the classic wig is a helpful and gentle means of alleviating the suffering of male hair loss: "Wearing wigs was reported as increasing social confidence; however, the concealment it afforded was also reported as both reducing fear of negative evaluation and maintaining anxiety. (Montgomery, White, Thompson; BMJ Open 2017)
The study also came to this conclusion: "Worry about not wearing a wig was related to higher levels of depression, anxiety and social anxiety, and with 65% of participants reporting worry about affording new wigs, it suggests the financial burden of affording wigs could lead to additional distress in patients already reporting significant levels of social anxiety, depression and anxiety.
This situation is all the more drastic in countries with low purchasing power. Many men in emerging markets and third world countries usually cannot afford to buy full-cap wigs of high quality, or even no wig at all. Therefore, the diaconal department of the Protestant CCI Church together with the wig company "Wigs for Men" developed a men's wig especially for men in nations with a low GDP. The "trick" apart from being supported by the diaconal section of the CCI and the resulting lower purchase price, is that the haircut of this new wig can be done locally at the customer's own barber. After that one single trim there will be no more follow-up costs.
For "Wigs for Men", a company that is actually known for its expensive products, the development of this "wig for every man" was entirely uncharted territory. Today, "Wigs for Men" acting Sales Director Katherine Smith is satisfied with the result and emphasizes the social responsibility of companies, especially in times of economic turmoil due to the global corona crisis.
Wigs for Men™
Rua São Geraldo Rufino Alves Santos 795
Guaratinguetá
São Paulo, Brazil
wigmen@activist.com
Press Contact: Katherine Smith (please use e-mail)
https://www.hairloss-cure.com
Wigs for Men™ is a manufacture selling classic full-cap wigs worldwide. It has offices in Brazil, the U.S. and Europe.
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release A “social” male’s wig for mental health here
News-ID: 2076521 • Views: …
More Releases for Hair
Beffi Dew Befull Hair for Hair Loss Prevention and Hair Growth | JNL
JNL Co., Ltd. is a beauty device manufacturer that specializes in medical beauty devices, fillers, and functional cosmetics. Representing the level of the industry in Korea, JNL's excellence in beauty device technology is widely promoted across the world through the export of beauty devices, exporting its superb products with Cosmeceutical, Beffi Dew AMA Filler, and Home Care Devices.
AMA FILLER BEFFI DEW BEFULL HAIR
Hair filler composition and method of…
Hair Styling Products Market by Trends, Dynamic Innovation in Technology and 202 …
The Global Hair Styling Products market examines existing trends, dynamics, and perspectives, as well as forecasting the market's current state and possible prospects over the forecast period of 2021 to 2027. The report offers in-depth insights into market dynamics to support businesses make improved business decisions and progress growth strategies based on market prospects as well as opportunities. The study is focused on a group review of data gathered from…
Global Hair Care Products Market Research Report 2017 Industry Products - Hair C …
Geographically, this report is segmented into several key Regions, with production, consumption, revenue (million USD), market share and growth rate of Hair Care Products in these regions, from 2012 to 2022 (forecast), covering
North America
Europe
China
Japan
Southeast Asia
India
Global Hair Care Products market competition by top manufacturers, with production, price, revenue (value) and market share for each manufacturer; the top players including
Henkel
Kao
L'Oreal
P&G
Unilever
Avon
Combe
Estee Lauder
Johnson & Johnson
Revlon
Shiseido
World Hair Cosmetics
On the basis of product, this report displays…
Global Hair Extension Market 2017 - Great Lengths, Hair Development, Hair Weavon
The report entitled Global Hair Extension Market 2017 presents key insights into the global Hair Extension market along with the latest up-to-date industry details and forthcoming Hair Extension industry trends, which will assist the readers to focus on product specification and end users driving the overall market revenue and profitability.
Report Keynotes:
The main motive of the report on "Global Hair Extension Market 2017" is to study comprehensive details of the market…
Hair Loss And Weakening Hair Lines
Are you struggling with hair loss or a weakening hair line? Are you a male trying to hide your hair loss with side combs and hair gel? Or are you a female trying to hide her weakening hair line with hair glue, hair extensions and wigs? We know this can often be a difficult subject to talk about because you can often feel embarrassed about it, but there’s no need…
Shabby Hair-Look? Desire A Stylish Hair Do? Destination Advance Hair Extensions …
Feeling low because of your lean hair that looks shabby, unmanageable and tangled? No more to worry as Advance Hair Extensions is here to help you. With a wide variety of genuine human hair to choose from, you can now dare to dream of adding lustrous volume to your hair fast and easily. Advance Hair Extension, London’s leading hair extension expert, is your one stop destination to get the best…