Ticket Design clinches Silver at International Appliance Design Awards 2007, USA

Advanced Telematics, a design innovation by Ticket Design, a Pune, India based Design firm has been awarded a Silver at the 20th International Appliance Design Excellence in Design Award 2007 USA. Advanced Telematics – A vehicle tracking device designed by the company for Tata Motors was declared a silver winner amongst worldwide entries received in the electronics category beating international competition such as Fujitsu Lifebook A6010 Notebook Computer and Globalstar GSP 1700 Satellite Phone for this position.

"The purpose of Appliance Design’s annual design competition is to honor those designers who have excelled in meeting the modern challenge of harmoniously melding technology and industrial design," said Larry Adams, editor in an email to the Founder, Ticket Design, Balkrishna Mahajan and his team. This is the first time an Indian Company has won this award.

An independent panel of three industrial design experts performed judging of the entries. Evaluation of the entries was based on four criteria: appearance, human factors, innovation and technical merits.

It is noteworthy that, last year Silver Award was won by Sony Ericsson for its W600 Walkman Cell Phone. Other winners in the competition include iPod Alarm Clock, Kitchen Aid, Bosch, Maytag, and Sharp for their respective products.

This recognition for the Ticket team comes in the wake of already booming design industry whilst young teams like Ticket Design have already exhibited their expertise in competing with the best in the world.

The judges noted that the winners demonstrated that they are serious about industrial design and showed their seriousness by attention to detail and an innovative approach that sharply differentiated its product from competitors. A common element found among the winning products was the ability to make technology more accessible to the user

Using the telematics system a consignor/ truck owners can track their trucks anywhere in India on a map from any internet connected computer. The device uses the global positioning satellite and the mobile phone network to achieve this.

Nishma Pandit, Founder, ID Specialist, added “… as technology gets all pervasive and complicated it is even more imperative that products become simpler to use”. The telematics product has already been awarded the Business World - National Institute of Design (NID) Excellence in Design Award 2006 earlier this year in January giving it a national recognition, but “ an Indian product getting international attention is surely good news for the Indian Design Industry”, Bala added.

The Advanced Telematics product was designed by Ticket Design (ID) for while electronics design and manufacturing was done by Tata Motors ltd. This device is an advanced vehicle tracking system launched by Tata Motors in their Novus Heavy duty trucks.

Ticket Design is a tiger design firm based in Pune, offering Product Design, Graphics and Branding solutions. A provider of design services to a variety of industries including multinationals with global manufacturing like Whirlpool, Siemens and GE, Ticket Design has developed the expertise of providing manufacture-ready innovative design solutions. Ticket Design has built successful products for startups, entrepreneurs and SME’s as well as large organisations with a million plus production volume.

Founded in the year 2000 Ticket design has worked extensively in consumer electronics, medical products and appliances sector. Its product design services, which include industrial design and mechanical engineering, have been used by such companies as Whirlpool (Sixth Sense refrigerator), Tata Motors (Advanced telematics), Blue Star (Air conditioners) and Siemens (X Ray machine) www.designticket.com

Chittaranjan Dasgupta
Ticket Design
Unit 2, Garuda Heritage B,
Hotel Sarja Lane, Aundh, Pune 411007, INDIA
Phone: 020- 27297985, Fax 27298168

Email: info@ticketdesign.com
www.ticketdesign.com

This release was published on openPR.