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Feminine Hygiene Products Market 2020 | (Covid19) Impact Analysis | Business Outlook, Growth, Revenue, Trends and Forecasts 2022

05-14-2020 06:14 AM CET | Health & Medicine

Press release from: Allied Market Research

Feminine Hygiene Products Market

Feminine Hygiene Products Market

Feminine Hygiene Products Market is expected to garner $42.7 billion by 2022, registering a CAGR of 6.1% during the forecast period 2016-2022.

The feminine hygiene products market comprises different products such as sanitary pads, tampons, panty liners and shields, internal cleansers & sprays and disposable razors & blades. These products are used by women to maintain their personal hygiene. Such products are manufactured from a wide variety of synthetic as well as natural raw materials. Demand for products made from natural raw materials is increasing, owing to increasing health consciousness among consumers.

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Asia-Pacific emerged as the largest market owing to higher penetration of sanitary pads in this region. Though menstrual hygiene is still a social taboo in Asia, personal hygiene awareness campaigns taken up by government agencies have contributed an increase in demand for sanitary products in this region. The demand for high-end products such as tampons and internal cleansers & sprays is more in developed regions such as North America and Western Europe. However, Asia-Pacific witnessed a notable increase in the adoption of these products due to increasing awareness about such products in the region.

The world feminine hygiene products market is segmented based on product type, distribution channels, and geography. Based on product type, the market is categorized into five categories such as sanitary pads, tampons, internal cleaners & sprays, panty liners & shields, and disposable razors & blades. Sanitary pads are the most commonly used feminine hygiene products and are expected to grow at significant rate owing to increasing demand from developing markets. The market segmentations on the basis of distribution channels include supermarkets & hypermarkets, specialty stores (drug stores, pharmacies & beauty stores), convenience stores, dollar stores, online & others channel. The market is analyzed across geographical regions namely North America, Europe, Asia-Pacific, and LAMEA.

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The key market players profiled in this report are Procter & Gamble Co., Edgewell Personal Care Company, Unicharm Corporation, Kimberly-Clark Corporation, Lil-Lets Group Ltd., PayChest Inc., Svenska Cellulosa Aktiebolaget, Kao Corporation, First Quality Enterprises, Inc. and Hengan International Group Co. Ltd. In order to gain a strong foothold in the market, manufacturers have adopted various growth strategies such as product launch and acquisition. For instance, Unicharm Corporation, a major player in feminine hygiene business in Japan, launched various innovative products to cater to the demands arising from changing lifestyle of women and to revitalize its domestic market.

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

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