Netherlands Floriculture Market Growth Analysis and Outlook 2020-2023
The Netherlands floriculture market was valued at USD 3,922.5 million in 2018 and is expected to register a CAGR of 6.3% during the forecast period (2019-2024).
Scope of the Report
Floriculture is a type of horticulture practice, which focuses on the cultivation of flowering and ornamental plants for gardens, as well as for commercial use. The report presents an in-depth analysis of the market size and trade analysis of different types of flowers popular in the Netherlands floriculture market, and a detailed analysis of flower farming and flower farms in the Netherlands.
Key Market Trends
The Fastest-growing Segment by Flower Type Cut Flowers, Flower Bulbs and Plants
The increasing number of flower cultivators in developing countries and the shift of wholesalers to these countries act as challenges for the floriculture market in the Netherlands. However, developments in e-commerce are likely to have a positive impact on the floriculture market in the Netherlands, with the opportunity to complete direct sales with the consumers, instead of using an intermediary. The logistical position of the country within Europe and the established international trade links within the flower industry make Europe the core of the flower market in the Netherlands.
Growing Export Potential for Floral Products
The Netherlands is the largest exporter of cut flowers around the world. The export value of fresh cut flowers was valued at more than USD 8,639 million in 2017. The flower market in the Netherlands is a dynamic, fast-growing global industry, defined by three major components, growers, wholesalers, and retailers. The Netherlands is the largest producer for cut flowers, as well as a key importer from developing countries. Apart from being one of the market leaders for cut flowers, the Netherlands is also the main trade hub, especially in the area of Aalsmeer. The major importers of cut flowers from the Netherlands are Germany, the United Kingdom, France, and Belgium, importing by value USD 1,207 million, USD 605 million, USD 527 million, and USD 172 million, respectively.
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Key Developments in the Market
December 2017: CEVA logistics secured a partnership with Ace Turtle, an omni-channel platform company, for cross-border trade solutions in Southeast Asia. As per the agreement, CEVA will provide international freight forwarding services to Ace Turtle for countries, like China to India, China to Singapore, India to Malaysia, the United States to Singapore, and similarly from Europe to Asia-Pacific.
JVK International Movers Ltd, a subsidiary of JWD Info logistics PCL, acquired Ocean Air International Company Ltd, a homegrown freight forwarding agency. The company will now offer its services under the brand name of Total Logistics Solution Provider to the existing customers of JWD. The THB 83 million deal will help both the companies to expand their market size as an integrated logistics solution provider.
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