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The Road to Success: Mobile Content for QR Codes - A Successful PrintComm Webinar

12-14-2011 04:46 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: PrintComm

Flint, Michigan (December 5, 2011) - PrintComm, a print communications company in Flint, Mich., presented a webinar on Nov. 16 entitled, “The Road to Success: Mobile Content for QR Codes.” The webinar addressed why businesses need to make their existing websites optimized for mobile viewing and tips on optimizing those sites.

A recording of the presentation, as well as a corresponding white paper, is available for download. Both discuss situations that warrant a mobile site and/or a separate site, design considerations for the site and ways to test a site to ensure functionality.

Recent statistics show that of the 230 million U.S. mobile subscribers, more than 36% currently have smartphones. And, according to a Nielsen survey, 45% of respondents who do not have a smartphone plan to purchase one in the near future. Making the effort to scan a QR Code and visit a URL is the perfect example of people identifying themselves as hand raisers. However, making that effort and being greeted by a slow and hard-to-access site from a smart phone is not the way to make a good impression.

Visit www.printcomm.com today to download the recorded webinar or white paper for “The Road to Success: Mobile Content for QR Codes.”

About PrintComm
PrintComm is a print communications company in Flint, Mich., that provides associations and companies around the U.S. and Canada with top-quality printing and marketing solutions. For more information, visit www.printcomm.com or call (800) 935-1592.

PrintComm
2929 Davison Rd., Flint, MI 48506
marketing@printcomm.com
1-800-935-1592

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