Press release
IP Geolocation Solutions Market (Impact of Covid-19) with Key Players like IPInfoDB, Ipligence, MaxMind, Neustar, Pitney Bowes, Digital Envoy, IP2Location, Ipinfo
Covid19 (coronavirus) pandemic is impacting society and the overall economy across the world. The impact of this pandemic is growing day by day as well as affecting the supply chain. The COVID19 crisis is creating uncertainty in the stock market, massive slowing of supply chain, falling business confidence, and increasing panic among the customer segments. The overall effect of the pandemic is impacting the production process of several industries including Technology, Media and Telecommunications and many more. Trade barriers are further restraining the demand supply outlook. As government of different regions have already announced total lockdown and temporarily shutdown of industries, the overall production process being adversely affected; thus, hinder the overall IP Geolocation Solutions Market globally. This report on 'IP Geolocation Solutions Market' provides the analysis on impact on Covid19 on various business segments and country markets. The report also showcase market trends and forecast to 2027, factoring the impact of Covid19 Situation.Some of the key players profiled in the study are BigDataCloud Pty Ltd, DBIP, Digital Envoy, IP2Location, Ipinfo, IPInfoDB, Ipligence, MaxMind, Neustar, Pitney Bowes
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IP-based geolocation works by checking the IP range is used by the particular area, using an IP-to-location database. It, hence, gives information like the country and the city of the user using their IP address. IP-based geolocation works very well for analytics-type analysis, as it provides a massive amount of data. It can also be used for user interface customization, such as geo-ad targeting, which is rapidly gaining momentum among small businesses. The rapid penetration of online businesses across the Asia Pacific region creates a favorable landscape for the IP geolocation solutions market during the forecast period.
The global IP geolocation solutions market is anticipated to grow in the forecast period owing to driving factors such as developments in the field of location services and surge in demand for online solutions. The increasing use of location-based services is a primary factor contributing to the growth of the IP geolocation solutions market. Also, growing usage in mobile applications is further likely to propel the growth of the IP geolocation solutions market during the forecast. The increasing adoption of on-premise IP geolocation solutions is likely to offer significant opportunities for market players over the coming years.
The global IP geolocation solutions market is segmented on the basis of component, deployment, enterprise size, and application. By component, the market is segmented as solution and services. Based on deployment, the market is segmented as cloud-based and on-premises. On the basis of the enterprise size, the market is segmented as SMEs and large enterprises. The market on the basis of the application is classified as content personalization, fraud detection, ad targeting, traffic analysis, geo-targeting, geo-fencing, others.
The "Global IP Geolocation Solutions Market Analysis to 2027" is a specialized and in-depth study of the technology, media and telecommunications industry with a special focus on the global market trend analysis. The report aims to provide an overview of IP geolocation solutions market with detailed market segmentation by component, deployment, enterprise size, application, and geography. The global IP geolocation solutions market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading IP geolocation solutions market players and offers key trends and opportunities in the market.
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global IP geolocation solutions market based on various segments. It also provides market size and forecast estimates from the year 2018 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The IP geolocation solutions market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
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