Location of Things: Taking Technology To Next Level By Leading Players IBM Corporation, Microsoft Corporation, ESRI, Qualcomm Technologies

The global Location of Things market on the basis of Application is categorized into mapping & navigation, asset management, location intelligence, and media & marketing. All the industry sectors use the location based software tools for various purposes. The basic purpose behind using these tools is to organize the data obtained over the internet and put it to meaningful use. Abundant data is available through numerous data points, and the emergence of IoT has just propelled the data explosions. The numerous applications for using location based services are broadly categorized in our study for LoT market.

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The combination of IoT and General Positioning System (GPS) would change the movement of people, and goods in a huge way. Amongst the consumers today, the familiarity with the GPS technology is quite good, however the knowledge of the technology is comparatively limited. When the GPS technology is combined with the powerful IoT technology, large untapped potential values can be harnessed. Within the LoT, IoT would collect volumes of data from the devices whereas the GPS would be used in tracking the location of these as well as other devices.

For the mapping & navigation application, LoT technology empowers businesses to track the exact location of IoT based devices. With the exact location, these businesses can harness good information and thereby draw conclusions for their businesses. The mapping & navigation application could be highly useful in industry verticals such as healthcare, retail, industrial, and transportation & logistics.

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The Asia Pacific is expected to be the fastest growing region in the growth of location of things technology. Pertaining to the presence of massive and tech-savvy population, the penetration of smartphones is rising in the Asian market. Also, the huge mass of the region plays a crucial role in accelerating retail and logistics industry in which location-based data/services holds a significant position.

The market for Location of Things is concentrated with large numbers of well-established players as well as emerging players across the globe. The major companies operating in the market includes Google, Inc., IBM Corporation, Microsoft Corporation, ESRI, Qualcomm Technologies, Inc., Here Technologies, Navizon, Inc., Skyhook, Wireless Logic, and Trimble, Inc. are few other players that are investing into the technological innovations for rolling out Location of Things technology in the near future.

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The research provides answers to the following key questions:

What is the estimated growth rate of the market for the forecast period 2020-2027? What will be the market size during the estimated period?
What are the key driving forces responsible for shaping the fate of the Location of Things market during the forecast period?
Who are the major market vendors and what are the winning strategies that have helped them occupy a strong foothold in the Location of Things market?
What are the prominent market trends influencing the development of the Location of Things market across different regions?
What are the major threats and challenges likely to act as a barrier in the growth of the Location of Things market?
What are the major opportunities the market leaders can rely on to gain success and profitability?

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The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive and Transportation, Biotechnology, Healthcare IT, Manufacturing and Construction, Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.

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