Press release
Automotive Gesture Recognition Market Is Booming Worldwide by 2026 | Apple, Continental, Eyesight Technologies, Aptiv, Harman International, Intel Corporation, Jabil, Melexis, NXP Semiconductors, Qualcomm, Sony Depthsensing Solutions
The automotive gesture recognition market is set to observe massive growth over the forthcoming years owing to the increasing implementation of gesture control systems in the sector by vehicle manufacturers to provide improved security, safety, and user experience to their customers.Along with this determinant, rising advancements in automation, in-car entertainment, and IoT powered vehicle management is likely to propel the overall industry size.
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It has been projected that global automotive gesture recognition market size will exceed a value of US$2.5 billion by the year 2026, as sales of premium and high-end vehicles have surged exponentially in recent years. With a majority of gesture control system installations, the luxury passenger vehicles segment is expected to be the fastest growing segment in the market. The technology promises massive growth potential, which is attracting new players in the automotive space, further heating up the competition.
Meanwhile, established companies are exploring opportunities to partner with other leading players to expand their regional presence and gain access to latest technologies. For instance, in March 2017, Softkinetic had expanded its technology partnership with auto major BMW to provide gesture recognition and control features in BMW Series 5 and Series 7 models.
Based on product, touch-based gesture control systems market will witness a steady CAGR through 2026. Touch-based control interfaces enable the driver to draw a fixed several fixed symbols to trigger and gain access a range of functions. These systems allow faster operations compared to conventional control technologies based on buttons and switches. Touch-based gesture control technology is rapidly gaining traction as it offers multifigure touch as well as user-friendly operations.
On the regional front, Europe automotive gesture recognition market is likely to proliferate exponentially attributing to the growing deployment of these systems across luxury cars in the region. In fact, it is estimated that about 40% of the luxury car companies in the region have installed gesture recognition systems in their vehicle models.
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Various new technology companies are entering the automotive sector owing to heavy growth potential the technology possesses and the ongoing proliferation of the existing automotive companies. These new entries are further increasing the competition across the industry. Existing automotive gesture recognition market giants are focusing on making investments in major industry players consolidate their foothold and to gain access to recent technologies.
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